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Public dossier section · @ben

coverage

This is @ben's profile revision 1. The original date and editorial confidence below are attributed to its publisher, not independent verification.

Original credited author: Hraness

AI-drafted at Ben Guo's direct request and credited to Hraness; every claim links to its cataloged source.

Back to the full profile · Markdown version · Original document

Published text

midjourney: coverage

what the discourse made of midjourney — the wonder, the backlash, the realism panic, the lawsuits, and the slop saturation.

coverage

  • 2022-06-11 — how a computer designed this week's cover (the economist) — positive. the economist runs a midjourney-generated collage on its cover for the foundation-models special report — ~250 prompts, ~1,000 images. the legitimizing moment; cited ever since as when ai images went establishment. traction: a legacy-magazine cover made with midjourney
  • 2022-06 — the cosmo conflation (adweek / hearst) — mixed. cosmopolitan's astronaut cover is billed 'the world's first ai-generated magazine cover' — it was dall·e 2, prompted by karen x. cheng, but coverage routinely merges it with the economist's midjourney cover weeks later. flagged wherever it appears. traction: a misattribution that never stopped
  • 2022-08-02 — an engine for the imagination (the verge, james vincent) — mixed. the canonical profile — 'an engine for the imagination,' the surfboards-not-water framing, 'aesthetic accelerationism.' curious and slightly wary; the interview every later account of midjourney quotes. traction: the reference interview
  • 2022-07-26 — the open-beta wave (pcworld / vice) — positive. pcworld's open-beta walkthrough — 'midjourney's enthralling ai art generator goes live for everyone,' with the discord-only catch noted. vice's inside-the-beta feature documented the floodgates the same month.
  • 2022-08-28 — the cabbage wedding (hbo / last week tonight) — positive. john oliver's ten-minute ai-images segment — 'roast beef superhero,' 493 ai olivers, and a wedding to a cabbage. 5m views: the mainstream-awareness marker. traction: ~5m views
  • 2022-08 — the corriere comic (corriere della sera) — positive. corriere della sera publishes a comic written by vanni santoni and illustrated with midjourney — an early professional-publication use, recorded via wikipedia's account.
  • 2022-09-02 — he used ai to win a fine-arts competition (the washington post, drew harwell) — mixed. the washington post on jason allen's state-fair win — 'was it cheating?' judges said they'd have awarded it anyway; the 'marathon vs. lamborghini' analogy becomes the standard anti position. traction: the single biggest coverage event of 2022
  • 2022-09-02 — an a.i.-generated picture won an art prize (the new york times, kevin roose) — mixed. 'an a.i.-generated picture won an art prize. artists aren't happy.' — allen: 'i'm not going to apologize for it… i won, and i didn't break any rules.' roose's linkedin follow-up preserved the sharper version: 'ai won. humans lost.' traction: massive syndication; an nyt learning student forum
  • 2022-09-03 — artists are furious (cnn business) — critical. cnn business chronicles the fury — 'ai won an art contest, and artists are furious.' allen disclosed midjourney at submission; the winning print later sold for $750.
  • 2022-08 — the warzel pile-on (the atlantic, charlie warzel) — critical. the atlantic illustrates an alex jones piece with midjourney; an artist's objection goes viral ('tens of thousands of likes'), and warzel apologizes: 'the optics are shitty.' the canonical publication-replaces-illustrator episode. traction: an apology newsletter
  • 2022-08-20 — the replacement question (the guardian, john naughton) — critical. the guardian's first mainstream-opinion framing of the replacement question — 'ai-generated art illustrates another problem with technology' — triggered by the warzel and economist episodes.
  • 2022-09-16 — more popular than picasso (mit technology review / bbc) — critical. mit technology review finds greg rutkowski's name used ~93,000× as a stable diffusion prompt — 'more popular than picasso' (~2,000) — and thousands of times in midjourney's discord. the canonical style-name backlash piece; bbc's 2023 follow-up put it at 400,000+. traction: rutkowski's name as meme
  • 2022-12-14 — the artstation revolt (ars technica / the verge) — critical. the artstation revolt — 'no to ai generated images' floods the industry's biggest portfolio site, 2,000+ posts; artstation's opt-in noai response reads as indifference and extends the story. traction: 2,000+ protest posts
  • 2022-12-21 — the consent quotes go viral (petapixel) — critical. petapixel resurfaces holz's forbes answers — 'midjourney founder admits to using a hundred million images without consent.' a niche september interview becomes the december flashpoint.
  • 2023-03-16 — v5 stuns (ars technica) — mixed. ars on v5 — photorealism, five-fingered hands 'most of the time,' 'creepy' and 'too perfect.' the hands-fix killed the easiest deepfake tell.
  • 2023-03-22 — the perp walk that wasn't (buzzfeed news / ars technica) — critical. the trump-arrest fakes — eliot higgins' ~50-image perp-walk thread, his reported ban, and 'arrested' blocked on-platform. 'it kind of took on a life of its own.' traction: tens of thousands of shares
  • 2023-03-27 — the balenciaga pope (the verge / nbc) — mixed. the balenciaga pope — a v5 image from r/midjourney goes planetwide; chrissy teigen's 'no way am i surviving the future of technology' is the anecdote. nbc calls it 'one of the first instances of wide-scale misinformation' from ai. traction: one tweet >25,000 retweets
  • 2023-03-30 — the free trial ends (the verge / engadget / gizmodo) — critical. the free-trial suspension coverage — scandal-adjacent, then corrected: holz blamed throwaway accounts and a gpu shortage ('a viral how-to video in china'), not the deepfakes, and trials never included v5 anyway. traction: trials stayed off ~1+ year
  • 2023-04-18 — the refused award (bbc / artforum) — mixed. boris eldagsen refuses the sony world photography award for 'pseudomnesia: the electrician' — 'ai is not photography.' the generator was dall·e 2, but coverage folded it into the midjourney discourse; he coined 'promptography.' traction: another misattribution flag
  • 2023-02-22 — zarya loses the images (reuters / wsj) — critical. zarya of the dawn — the copyright office moves to cancel: text and arrangement protectable, the midjourney images 'not the product of human authorship.' the first big legal-coverage moment.
  • 2023-09-05 — prompting isn't authorship (u.s. copyright office) — critical. the review board refuses registration for 'théâtre d'opéra spatial' — allen's ≥624 prompt revisions don't make him the author because midjourney 'does not treat text prompts as direct instructions.' the winning image is uncopyrightable as submitted.
  • 2023-09-05 — he doesn't need vc in his life (the information, kate clark) — positive. the information's profile — 'he doesn't need vc in his life': on pace past $200m revenue in 2023, profitable since early on, ~40 employees, $10–$120 tiers, 'kind of like craigslist.' the first reported financials — reported, not audited. traction: the $200m figure enters the record
  • 2023-09-09 — the $200m echo (bigtechwire / cb insights) — positive. bigtechwire amplifies the framing — '$200 million revenue run rate without vc funding,' contrasted with openai's $10b microsoft backing. cb insights floats a ~$10b hypothetical on arr multiples — arithmetic, not a round.
  • 2024–2026 — the aggregator ledger (sacra / contrary / systemaic) — mixed. the aggregator tier — sacra, contrary, systemaic, and weaker teardown blogs circulate ~$500m arr, ~$10.5b implied valuations, and account counts. all inferred or unverified; treated as such everywhere in this dossier.
  • 2026 — revenue up, traffic down (texxr / the information) — positive. texxr relays holz's march 2026 information interview: revenue 'significantly surpassed' $200m and has 'gone up' since — 'despite its declining web traffic.' rare on-record revenue talk; traffic ≠ business.
  • 2025–2026 — the traffic decay (aitools.xyz / systemaic) — mixed. the traffic-decay analytics — aitools.xyz shows ~23.1m monthly visits decaying to ~10.5m by june 2026; systemaic reads a shrinking casual funnel feeding a committed paying base. third-party estimates throughout. traction: ~23m → ~10.5m monthly visits
  • 2023-06-22 — v5.2 and zoom-out (ars technica) — positive. v5.2 coverage — zoom-out outpainting becomes the party trick, /shorten and high-variation mode land; the 'weird era' parameter (--weird 0–3000) follows within days.
  • 2023-12-21 — v6 is here (venturebeat / ars technica) — positive. venturebeat on v6 — 'minor text drawing ability,' overhauled prompting, the third model 'trained from scratch on our ai superclusters' over nine months; discord at 17m+ members. traction: in-image text arrives
  • 2024-07-31 — v6.1 (midjourney updates / tom's guide) — positive. v6.1 — coherence, skin, small faces, ~25% faster, new upscalers and a personalization model; made default the same day.
  • 2024-08-16 — the web editor (midjourney updates / venturebeat) — positive. the unified web editor — reframe/repaint/vary-region/pan/zoom in one surface, rooms↔discord channel mirroring, web creation gated at ≥10 images.
  • 2024-08-23 — escape from discord island (midjourney updates / petapixel) — positive. 'the web is open to all' — the standalone site opens with a restored ~25-image free trial, the first since the march 2023 suspension. framed everywhere as the end of the discord-only era — 'escape from discord island.' traction: the free trial returns
  • 2025-04-03 — v7, a year later (techcrunch / ars technica) — positive. v7 alpha — the first new architecture in nearly a year: personalization on by default (rate ~200 image pairs to unlock), 10× draft mode, turbo/relax. landed a week after openai's ghibli moment. traction: the forced taste-profile onboarding
  • 2025-05 — omni-reference (midjourney updates) — positive. omni-reference --oref for v7 — characters, objects, and scenes with --ow weighting; replaces --cref. v7 style references follow in june.
  • 2025-06-18 — v1 video (midjourney updates / techcrunch / the verge) — positive. the v1 video model — image-to-video, ~8× an image job's cost ('one image worth of cost per second'), 'over 25 times cheaper than what the market has shipped before,' $10/mo entry, web-only. holz: 'a stepping stone' to real-time open-world sims. traction: impressed-by-price coverage
  • 2025-08-07 — hd video (midjourney updates) — mixed. hd video — native 720p at ~3.2× cost, pro/mega fast-mode only; midjourney tv and more video options in the same window.
  • 2026-03-17 — v8 alpha (midjourney updates) — mixed. v8 alpha — the pytorch rewrite: native 2k --hd, --q 4, ~5× faster than v7, personalization carried over; new prompting styles required. traction: community-testing coverage
  • 2026-04-14 — v8.1 — the performance story (midjourney updates) — positive. v8.1 alpha → default june 10–11: 4s sd / 12s hd renders, hd ~3× cheaper, better prompt adherence and in-image text; v8.0 deprecated.
  • 2026-07-24 — v8.2 (midjourney updates) — positive. v8.2 — the current default: aesthetics/quality/personalization, and the new edit model replacing omni reference, character reference, and retexture. traction: the edit model consolidates references
  • 2023-01-13 — the class action lands (reuters) — critical. andersen v. stability ai filed — andersen, mckernan, ortiz v. stability, midjourney, deviantart over laion-5b. 'no consent, no credit, and no compensation'; 'these products will eliminate artist as a viable career path.'
  • 2023-04-19 — the motion-to-dismiss round (reuters) — mixed. the defendants move to dismiss — arguing outputs aren't similar to plaintiffs' works and no specific misused images were identified. orrick largely dismisses in october with leave to amend.
  • 2023-11-30 — the amended complaint (reuters) — critical. the amended complaint — seven new artists including rutkowski, brom, and zhang; runway added as defendant; a lanham act false-endorsement claim aimed at midjourney's artist-name prompting.
  • 2024-01-02 — the 16,000-name list (artnews / the art newspaper / nbc) — critical. the style-list leak — a ~16,000-name sheet of artists midjourney can mimic goes viral beside the 4,700-name exhibit j. named victims replace abstract scraping; the lanham theory gets its evidence. traction: a google sheet as exhibit
  • 2024-08-12 — into discovery (reuters / ars technica / wapo) — critical. orrick lets the core copyright claims and the midjourney lanham claim proceed to discovery — 'created to facilitate that infringement by design' is a plausible read, he writes; dmca claims die. internal comms open up.
  • 2025-06-11 — the studios arrive (reuters / bbc / npr) — critical. disney and universal file — the first major-studio ai suit: 'a bottomless pit of plagiarism,' a 'virtual vending machine' of unauthorized copies; holz's own scraping candor quoted back; $300m 2024 revenue and ~21m users alleged; injunction sought including against the imminent video launch. traction: 110 pages
  • 2025-08-06 — the answer (court filing / law.com / artnet) — mixed. midjourney's answer — fair use: training extracts statistical information the way a person learns by looking; 'many dozens' of plaintiffs' own employees subscribe; bob iger's pro-ai quote is thrown back. combative. traction: 43 pages
  • 2025-09-04 — the third studio (ap / ars technica / bloomberg) — critical. warner bros. discovery becomes the third studio — superman, batman, bugs bunny, scooby-doo, rick and morty — alleging midjourney removed prior copyright protections after the disney suit and is 'defiant and undeterred.' up to $150k per work.
  • 2025-03-26 — the ghibli moment (techcrunch / the verge / wapo) — mixed. openai's ghibli moment — gpt-4o native images flood feeds with studio-ghibli selfies; 'our gpus are melting.' coverage frames it as the copyright-optics sequel to the midjourney artist-list story — and the viral center of gravity moving to chat platforms. traction: mainstream attention leaves the image labs
  • 2025-12-27 — the year of slop (the guardian) — critical. the slop discourse peaks — 'slop' is merriam-webster's 2025 word of the year; the guardian's genre history runs shrimp jesus to erotic tractors. midjourney's output is both a canonical source of slop and, paradoxically, the benchmark it's judged against. traction: word of the year
  • 2026-08-23 — the refuge, scraped (forbes, rob salkowitz) — critical. cara — the anti-scrape artist refuge founded by andersen plaintiff jingna zhang — is scraped a third time in ten days. the consent fight is still live in mid-2026.
  • 2023–2026 — the discord-dependency debate (hacker news / mofactor / ux audits) — mixed. the discord-ux debate — 'discord is a horrible, horrible way to interact with it' (hn) vs. the counter-reading that the public-by-default server was free education and the install base. 2026 retrospectives call it both genius distribution and a cap on growth.

controversies

  • 2022– — the training data: training data without consent — holz's on-record 'no' plus 'a big scrape of the internet'; the andersen fac alleges laion-derived training; the 16,000-name style list and the 4,700-name exhibit j turned abstract scraping into named victims. reaction: at issue in andersen (in discovery since august 2024) and in the disney/wb suits; holz's answer is that everyone trained the same way — plaintiffs read it as the confession. (sources: the consent answer, fac: lanham act vs midjourney, the 16,000-name style list, midjourney name list, 25pp, core claims proceed)
  • 2022– — no way out: no opt-out — holz confirmed creators could not opt out of training or of being named in prompts; midjourney never shipped a public opt-out registry. contrast: stability honored rutkowski's removal, then a community lora restored his style anyway. reaction: the opt-out debate kept demonstrating itself: even where a registry existed, open weights made removal unenforceable — which cut both ways in the discourse. (sources: viral resurfacing of forbes quotes, opt-out honored by stability, undone by community lora)
  • 2022–2023 — the textbook case: théâtre d'opéra spatial — the state-fair win became the legal textbook on both ends: fair-win fury in 2022, then a 2023 copyright-office refusal holding that prompting doesn't confer authorship. reaction: both sides cite it — artists for the theft narrative, ai defenders for the 'the tool did the authoring' read. (sources: win dated aug 29, théâtre d'opéra spatial registration refused, he used ai to win a fine-arts competition)
  • 2023 — moderation by keyword: deepfake moderation — the pope and the perp walk; higgins banned; 'arrested' and trump-family names blocked; the earlier xi jinping ban justified as wanting to 'minimize drama'; free trials suspended officially for abuse, publicly read as the deepfake response. reaction: the recurring critique: reactive keyword lists rather than policy — and a ban list that surfaces values the company never published. (sources: the trump-arrest images, arrest word ban, midjourney stops free trials, xi jinping ban/minimize drama context, an engine for the imagination)
  • 2022–2024 — discord island: discord dependency — public-by-default outputs, privacy as a paid tier, chaotic discovery, a ~21m-member server as onboarding, and two-plus years on someone else's rails. reaction: partially resolved by the august 2024 web launch — but the defense ('people want to make things together') and the critique ('horrible, horrible way to interact') both survived it. (sources: horrible, horrible way to interact, onboarding/image-management complaints, 1m-member cap breach, web open to all)
  • 2023– — names as style-triggers: style mimicry as false endorsement — the lanham act claim aimed specifically at midjourney: artist names functioned as commercial style-triggers, and the style list suggests curation rather than emergent scraping. reaction: the claim that survives discovery; 'midjourney can successfully mimic or imitate' is the plaintiffs' own exhibit language. (sources: fac: lanham act vs midjourney, midjourney name list, 25pp, leak mechanics)
  • 2025– — the de-protection allegation: alleged de-protection — wb's complaint alleges midjourney removed prior copyright safeguards after the disney suit, reframing moderation as willful-infringement evidence. reaction: alleged, not adjudicated — flagged as such wherever it appears in this dossier. (sources: warner bros. sues, third studio, lifted-protections allegation)
  • 2022– — the numbers are midjourney's own: the self-reported ledger — every revenue, headcount, and user figure is self-reported, press-sourced, or litigant-alleged; the $500m–$600m claims rest on weak aggregators; ~21m discord members ≠ paying users. nothing is audited. reaction: the dossier marks each figure with its evidence class rather than reconciling them silently. (sources: he doesn't need vc in his life, disney & universal v. midjourney — complaint, $500m 2025, monthly visit series 23)

sentiment eras

AI-drafted at Ben Guo's direct request and credited to Hraness; every claim links to its cataloged source.

Canonical page: https://hraness.com/midjourney/coverage

Original source occurrences

  1. revenue-vs-traffic divergence interpretation · adjacent.media · 2025 (year) · original ID: src-ci-adjacent-traffic · Other public citations of this URL

    revenue-vs-traffic divergence interpretation

  2. cosmopolitan cover = dall·e 2 (misattribution flag) · adweek · 2022-06 (month) · original ID: src-ci-adweek-cosmo · Other public citations of this URL

    cosmopolitan cover = dall·e 2 (misattribution flag)

  3. worlds first ai magazine cover · aibusiness.com · 2022-06-27 (day) · original ID: src-ci-aibusiness-cosmo · Other public citations of this URL

    "world's first ai magazine cover"; notes economist used midjourney for inset

  4. monthly visit series 23 · admin.aitools.xyz · 2026-06 (month) · original ID: src-ci-aitools-traffic · Other public citations of this URL

    monthly visit series 23.1m (jul 25) → 10.47m (jun 26)

  5. decision analysis · akingump.com · 2023-09 (month) · original ID: src-ci-akingump-theatre · Other public citations of this URL

    decision analysis

  6. original complaint text · ipwatchdog.com · 2023-01-13 (day) · original ID: src-ci-andersen-complaint · Other public citations of this URL

    original complaint text; "21st-century collage tools"

  7. v5 mimicking news agency photos style · pbs newshour · 2023-03-23 (day) · original ID: src-ci-ap-trump-putin · Other public citations of this URL

    v5 mimicking "news agency photos" style; tens of thousands of likes

  8. third studio · associated press · 2025-09-04 (day) · original ID: src-ci-ap-wb · Other public citations of this URL

    third studio; superman/bugs bunny; "illegal copies" training allegation

  9. protest origin, nanitchkov image, counts · arstechnica.com · 2022-12-14 (day) · original ID: src-ci-ars-artstation · Other public citations of this URL

    protest origin, nanitchkov image, counts

  10. infringement by design · arstechnica.com · 2024-08 (month) · original ID: src-ci-ars-orrick · Other public citations of this URL

    "infringement by design"; lanham survives

  11. v5 attribution · arstechnica.com · 2023-03 (month) · original ID: src-ci-ars-pope · Other public citations of this URL

    v5 attribution; context-note history

  12. arrest word ban · arstechnica.com · 2023-03 (month) · original ID: src-ci-ars-trump-ban · Other public citations of this URL

    "arrest" word ban; trump-name blocking; content-policy error text

  13. v5 alpha · arstechnica.com · 2023-03-16 (day) · original ID: src-ci-ars-v5 · Other public citations of this URL

    v5 alpha; hands; version chronology (v3 aug 2022, v4 nov 2022)

  14. crazy update wieland quote · arstechnica.com · 2024-01 (month) · original ID: src-ci-ars-v6 · Other public citations of this URL

    "crazy update" wieland quote; detail question

  15. 200-image profiling requirement · arstechnica.com · 2025-04 (month) · original ID: src-ci-ars-v7 · Other public citations of this URL

    200-image profiling requirement

  16. warner bros. sues · arstechnica.com · 2025-09 (month) · original ID: src-ci-ars-wb · Other public citations of this URL

    "defiant and undeterred"; protections removed; $150k/work

  17. registration-history detail · arstechnica.com · 2023-02 (month) · original ID: src-ci-ars-zarya · Other public citations of this URL

    registration-history detail

  18. identifies dall·e 2 as the tool · artforum.com · 2023-04-19 (day) · original ID: src-ci-artforum-eldagsen · Other public citations of this URL

    identifies dall·e 2 as the tool

  19. segment details, midjourney discord usage · news.artnet.com · 2022-08-30 (day) · original ID: src-ci-artnet-oliver · Other public citations of this URL

    segment details, midjourney discord usage

  20. the 16,000-name style list · artnews.com · 2024-01-02 (day) · original ID: src-ci-artnews-list · Other public citations of this URL

    16k-name sheet; 6-yr-old hyan tran; jon lam screenshots

  21. leak mechanics · theartnewspaper.com · 2024-01-04 (day) · original ID: src-ci-artnewspaper-list · Other public citations of this URL

    leak mechanics; holz discord sharing; style-mimicry purpose

  22. the original midjourney alex jones illustrations · theatlantic.com · 2022-08 (month) · original ID: src-ci-atlantic-warzel-jones · Other public citations of this URL

    the original midjourney alex jones illustrations

  23. warzels apology, prompt text verbatim · theatlantic.com · 2022-08 (month) · original ID: src-ci-atlantic-warzel-mistake · Other public citations of this URL

    warzel's apology, prompt text verbatim

  24. refusal · bbc.co.uk · 2023-04-18 (day) · original ID: src-ci-bbc-eldagsen · Other public citations of this URL

    refusal; "ai is not photography" verbatim

  25. 400k+ prompts · bbc.com · 2023-07 (month) · original ID: src-ci-bbc-rutkowski · Other public citations of this URL

    400k+ prompts; "taken from us so easily" verbatim

  26. $200m/40-person framing · bigtechwire.com · 2023-09-09 (day) · original ID: src-ci-bigtechwire-200m · Other public citations of this URL

    $200m/40-person framing; openai contrast

  27. the trump-arrest images · buzzfeednews.com · 2023-03-22 (day) · original ID: src-ci-buzzfeed-trump-ban · Other public citations of this URL

    higgins ~50 images; reported ban; "took on a life of its own"

  28. millions of views · cbsnews.com · 2023-03-28 (day) · original ID: src-ci-cbs-pope · Other public citations of this URL

    millions of views; deepfake-genre context

  29. national broadcast pickup · cnn.com · 2022-09-03 (day) · original ID: src-ci-cnn-state-fair · Other public citations of this URL

    national broadcast pickup; $300 prize; $750 sales

  30. orrick quote context · v2.courthousenews.com · 2024-08-13 (day) · original ID: src-ci-courthousenews-orrick · Other public citations of this URL

    orrick quote context

  31. warzel backlash metrics, apology coverage · the-decoder.com · 2022-08 (month) · original ID: src-ci-decoder-artist-protest · Other public citations of this URL

    warzel backlash metrics, apology coverage

  32. onboarding mechanics · the-decoder.com · 2025-04-04 (day) · original ID: src-ci-decoder-v7 · Other public citations of this URL

    onboarding mechanics

  33. trial return · the-decoder.com · 2024-08-21 (day) · original ID: src-ci-decoder-web · Other public citations of this URL

    trial return; ideogram-2.0 timing

  34. opt-out honored by stability, undone by community lora · decrypt.co · 2023 (year) · original ID: src-ci-decrypt-rutkowski · Other public citations of this URL

    opt-out honored by stability, undone by community lora

  35. minor text drawing ability verbatim · decrypt.co · 2023-12 (month) · original ID: src-ci-decrypt-v6 · Other public citations of this URL

    "minor text drawing ability" verbatim; dall·e 3 comparison

  36. 1m-member cap breach · discord · undated (unknown) · original ID: src-ci-discord-case-study · Other public citations of this URL

    1m-member cap breach; 7m servers installed app; mega-server engineering

  37. how a computer designed this week's cover · economist.com · 2022-06-11 (day) · original ID: src-ci-economist-cover · Other public citations of this URL

    midjourney cover; ~250 prompts/~1000 images (archive.today mirror 0vrtz)

  38. midjourney illustrations for ai briefing · economist.com · 2022-06-11 (day) · original ID: src-ci-economist-foundation-models · Other public citations of this URL

    midjourney illustrations for ai briefing; style-name behavior noted

  39. onboarding/image-management complaints · embraceai.training · undated (unknown) · original ID: src-ci-embraceai-ux · Other public citations of this URL

    onboarding/image-management complaints

  40. xi jinping ban/minimize drama context · engadget · 2023-03-30 (day) · original ID: src-ci-engadget-free-trial · Other public citations of this URL

    xi jinping ban/"minimize drama" context

  41. oliver/cabbage, 493 oliver images stat · ew.com · 2022-08-29 (day) · original ID: src-ci-ew-oliver · Other public citations of this URL

    oliver/cabbage, 493 oliver images stat

  42. midjourney name list, 25pp · storage.courtlistener.com · 2024-10-31 (day) · original ID: src-ci-exhibit-j · Other public citations of this URL

    midjourney name list, 25pp

  43. fac: lanham act vs midjourney · storage.courtlistener.com · 2023-11-29 (day) · original ID: src-ci-fac-complaint · Other public citations of this URL

    fac: lanham act vs midjourney; laion-5b allegations; midjourney "trained multiple models"

  44. the consent answer · forbes · 2022-09-16 (day) · original ID: src-ci-forbes-holz · Other public citations of this URL

    consent "no"; "hundred million images"; "big scrape"; no opt-out

  45. holz email on wapo misunderstandings · gizmodo.com · 2023-03-30 (day) · original ID: src-ci-gizmodo-free-trial · Other public citations of this URL

    holz email on wapo "misunderstandings"

  46. early mainstream replacement-question framing · theguardian.com · 2022-08-20 (day) · original ID: src-ci-guardian-naughton · Other public citations of this URL

    early mainstream replacement-question framing

  47. dall·e 2 cover details, karen x · hearstmagazinesinternational.com · 2022-06 (month) · original ID: src-ci-hearst-cosmo · Other public citations of this URL

    dall·e 2 cover details, karen x. cheng prompt

  48. horrible, horrible way to interact · hacker news · 2023-12 (month) · original ID: src-ci-hn-discord-ui · Other public citations of this URL

    "horrible, horrible way to interact"; install-base counter-argument

  49. deepfake hands angle · independent.co.uk · 2023-03 (month) · original ID: src-ci-independent-hands · Other public citations of this URL

    "deepfake hands" angle

  50. procedural history · jdsupra.com · 2023-09 (month) · original ID: src-ci-jdsupra-theatre · Other public citations of this URL

    procedural history; photoshop/gigapixel steps

  51. protest coverage + faq fallout · kotaku.com · 2022-12-13 (day) · original ID: src-ci-kotaku-artstation · Other public citations of this URL

    protest coverage + faq fallout

  52. timeline · leadstories.com · 2023-03 (month) · original ID: src-ci-leadstories-trump · Other public citations of this URL

    timeline; "making pictures of trump getting arrested…" verbatim; ban tweet

  53. allens ai won · linkedin · 2022-09-06 (day) · original ID: src-ci-linkedin-roose · Other public citations of this URL

    allen's "ai won. humans lost." verbatim

  54. extended quotes incl · marvinliao.medium.com · 2023-10-08 (day) · original ID: src-ci-marvinliao-information · Other public citations of this URL

    extended quotes incl. michael stewart m12 line

  55. $500m 2025 · megaoneai.com · 2026 (year) · original ID: src-ci-megaone-revenue · Other public citations of this URL

    $500m 2025; ~100 staff; 19.83m accounts jan 2026; figures unverified

  56. version history: v8 · docs.midjourney.com · undated (unknown) · original ID: src-ci-midjourney-docs-version · Other public citations of this URL

    version history: v8.1 default 6/10–7/23/26; v8.2 default 7/24/26

  57. v6 prompting/text behavior analysis · midlibrary.io · 2023-12 (month) · original ID: src-ci-midlibrary-v6 · Other public citations of this URL

    v6 prompting/text behavior analysis

  58. rutkowski 93k prompts vs picasso 2k · technologyreview.com · 2022-09-16 (day) · original ID: src-ci-mit-rutkowski · Other public citations of this URL

    rutkowski 93k prompts vs picasso 2k; midjourney discord usage

  59. --ow range, v7-only · docs.midjourney.com · undated (unknown) · original ID: src-ci-mj-docs-omni · Other public citations of this URL

    --ow range, v7-only

  60. batch-size gpu costs · docs.midjourney.com · undated (unknown) · original ID: src-ci-mj-docs-video · Other public citations of this URL

    batch-size gpu costs; sd/hd tiers

  61. 24-image drafts · updates.midjourney.com · 2026-06-16 (day) · original ID: src-ci-mj-draft-v81 · Other public citations of this URL

    24-image drafts; --preview program

  62. 720p · updates.midjourney.com · 2025-08-07 (day) · original ID: src-ci-mj-hd-video · Other public citations of this URL

    720p; 3.2× cost; pro/mega

  63. unified editor · updates.midjourney.com · 2024-08-16 (day) · original ID: src-ci-mj-image-editor · Other public citations of this URL

    unified editor; rooms↔discord mirroring

  64. omni-reference launch mechanics · updates.midjourney.com · 2025-05 (month) · original ID: src-ci-mj-omni · Other public citations of this URL

    omni-reference launch mechanics

  65. v7 sref system + --sref random · updates.midjourney.com · 2025-06-16 (day) · original ID: src-ci-mj-sref-v7 · Other public citations of this URL

    v7 sref system + --sref random

  66. version 6.1 release notes · updates.midjourney.com · 2024-07-30 (day) · original ID: src-ci-mj-v61 · Other public citations of this URL

    v6.1 release notes; default

  67. turbo/relax, draft mode, roadmap · updates.midjourney.com · 2025-04-04 (day) · original ID: src-ci-mj-v7-alpha · Other public citations of this URL

    turbo/relax, draft mode, roadmap

  68. v8 alpha · updates.midjourney.com · 2026-03-17 (day) · original ID: src-ci-mj-v8-alpha · Other public citations of this URL

    v8 alpha; --hd 2k; --q 4; new prompting

  69. speed/cost cuts · updates.midjourney.com · 2026-04-14 (day) · original ID: src-ci-mj-v81-alpha · Other public citations of this URL

    speed/cost cuts; hd default

  70. 4s sd/12s hd · updates.midjourney.com · 2026-06-11 (day) · original ID: src-ci-mj-v81-default · Other public citations of this URL

    4s sd/12s hd; text rendering; v8.0 deprecation

  71. version 8.2 release notes · updates.midjourney.com · 2026-07-24 (day) · original ID: src-ci-mj-v82 · Other public citations of this URL

    v8.2 aesthetics/personalization; new edit model replaces omni/char-ref/retexture

  72. image-to-video · updates.midjourney.com · 2025-06-18 (day) · original ID: src-ci-mj-video-v1 · Other public citations of this URL

    image-to-video; 8× cost; "25 times cheaper"; extend to ~21s

  73. web open to all · updates.midjourney.com · 2024-08-23 (day) · original ID: src-ci-mj-web-open · Other public citations of this URL

    web open to all; discord/google account merge

  74. 4,700-name exhibit vs 16k sheet · nbcnews.com · 2024-01 (month) · original ID: src-ci-nbc-list · Other public citations of this URL

    4,700-name exhibit vs 16k sheet; wes anderson/groening

  75. wide-scale misinformation framing · nbcnews.com · 2023-03-27 (day) · original ID: src-ci-nbc-pope · Other public citations of this URL

    "wide-scale misinformation" framing; buzzfeed motive quote

  76. is it art canon · the new york times · 2022-09-16 (day) · original ID: src-ci-nyt-are-pictures-art · Other public citations of this URL

    "is it art" canon

  77. i won, and i didnt break any rules · cs.uwaterloo.ca · 2022-09-02 (day) · original ID: src-ci-nyt-roose-art-prize · Other public citations of this URL

    "i won, and i didn't break any rules"; backlash documented; original: nyt the shift, kevin roose

  78. last week tonight on ai images · youtube · 2022-08-28 (day) · original ID: src-ci-oliver-youtube · Other public citations of this URL

    10-min midjourney/ai-images segment; 5.0m views

  79. safeguards-insufficient quote · pcmag.com · 2023-03-30 (day) · original ID: src-ci-pcmag-free-trial · Other public citations of this URL

    safeguards-insufficient quote

  80. open to everyone beta, discord-only catch · pcworld.com · 2022-07-26 (day) · original ID: src-ci-pcworld-open-beta · Other public citations of this URL

    "open to everyone" beta, discord-only catch

  81. viral resurfacing of forbes quotes · petapixel.com · 2022-12-21 (day) · original ID: src-ci-petapixel-consent · Other public citations of this URL

    viral resurfacing of forbes quotes; metadata rebuttals

  82. competitive context vs veo/sora/firefly · petapixel.com · 2025-06-20 (day) · original ID: src-ci-petapixel-v1-video · Other public citations of this URL

    competitive context vs veo/sora/firefly

  83. escape from discord island quote · petapixel.com · 2024-08-23 (day) · original ID: src-ci-petapixel-web · Other public citations of this URL

    "escape from discord island" quote; 25-image trial; 10k-image alpha history

  84. no consent, no credit, no compensation verbatim · prnewswire · 2023-01 (month) · original ID: src-ci-prnewswire-classaction · Other public citations of this URL

    "no consent, no credit, no compensation" verbatim

  85. origin story · chieftain.com · 2022-08-31 (day) · original ID: src-ci-pueblo-chieftain · Other public citations of this URL

    origin story; $11/entry; disclosure at drop-off

  86. sheet tabs incl · theregister.com · 2024-01-04 (day) · original ID: src-ci-register-list · Other public citations of this URL

    sheet tabs incl. nsfw-blocklist detail

  87. class action filed · reuters · 2023-01-17 (day) · original ID: src-ci-reuters-andersen-filed · Other public citations of this URL

    class action filed; laion-5b; saveri/butterick

  88. motions to dismiss arguments · reuters · 2023-04-19 (day) · original ID: src-ci-reuters-dismiss-april · Other public citations of this URL

    motions to dismiss arguments

  89. core claims proceed · reuters · 2024-08-13 (day) · original ID: src-ci-reuters-orrick · Other public citations of this URL

    core claims proceed; discovery

  90. traced to guerrero art in midjourney official fb group · reuters · 2023-03 (month) · original ID: src-ci-reuters-pope-factcheck · Other public citations of this URL

    traced to "guerrero art" in midjourney official fb group

  91. coverage of zarya decision · reuters · 2023-02-22 (day) · original ID: src-ci-reuters-zarya · Other public citations of this URL

    coverage of zarya decision

  92. $200m arr 2023 · sacra · undated (unknown) · original ID: src-ci-sacra-midjourney · Other public citations of this URL

    $200m arr 2023; 40–45 staff; self-funded

  93. v7 context · siliconangle.com · 2025-06-18 (day) · original ID: src-ci-siliconangle-v1 · Other public citations of this URL

    v7 context; clip-length comparisons

  94. the optics are shitty verbatim · simonwillison.net · 2022-09-04 (day) · original ID: src-ci-simonwillison-warzel · Other public citations of this URL

    "the optics are shitty" verbatim

  95. cheeky monkey quote · news.sky.com · 2023-04 (month) · original ID: src-ci-sky-eldagsen · Other public citations of this URL

    "cheeky monkey" quote; organizer dispute

  96. the midjourney teardown · systemaic.com · 2026-07-09 (day) · original ID: src-ci-systemaic-traffic · Other public citations of this URL

    ~10.7m visits, –21.3% qoq; 63% direct; $500m secondary-reported revenue; brand-term ads since aug 2024

  97. pricing tiers · techcrunch · 2025-06-18 (day) · original ID: src-ci-techcrunch-v1-video · Other public citations of this URL

    pricing tiers; relax unlimited for pro/mega

  98. v7 alpha · techcrunch · 2025-04-03 (day) · original ID: src-ci-techcrunch-v7 · Other public citations of this URL

    v7 alpha; personalization default; post-ghibli timing

  99. lifted-protections allegation · techcrunch · 2025-09-05 (day) · original ID: src-ci-techcrunch-wb · Other public citations of this URL

    lifted-protections allegation; mj fair-use stance

  100. official feature list verbatim · techspot.com · 2023-03-17 (day) · original ID: src-ci-techspot-v5 · Other public citations of this URL

    official feature list verbatim

  101. holz: significantly surpassed $200m, gone up despite traffic decline · texxr.com · 2026 (year) · original ID: src-ci-texxr-200m · Other public citations of this URL

    holz: "significantly surpassed" $200m, "gone up" despite traffic decline

  102. he doesn't need vc in his life · the information · 2023-09-05 (day) · original ID: src-ci-the-information-vc · Other public citations of this URL

    $200m pace; ~40 staff; profitable early; craigslist ambition; advisors (paywalled; quotes via secondary excerpts)

  103. skin/text improvements · tomsguide.com · 2024-07-31 (day) · original ID: src-ci-tomsguide-v61 · Other public citations of this URL

    skin/text improvements

  104. théâtre d'opéra spatial registration refused · u.s. copyright office · 2023-09-05 (day) · original ID: src-ci-usco-theatre · Other public citations of this URL

    review board denial; ≥624 prompts; prompts-not-instructions holding

  105. images not the product of human authorship · copyright.gov · 2023-02-21 (day) · original ID: src-ci-usco-zarya-letter · Other public citations of this URL

    images "not the product of human authorship"; arrangement protected

  106. editor scope · venturebeat · 2024-08-16 (day) · original ID: src-ci-venturebeat-editor · Other public citations of this URL

    editor scope; holz discord message

  107. midjourney v6 is here · venturebeat · 2023-12-21 (day) · original ID: src-ci-venturebeat-v6 · Other public citations of this URL

    v6 features; "third model trained from scratch on our ai superclusters"; 17m discord

  108. takedowns · the verge · 2022-12-23 (day) · original ID: src-ci-verge-artstation · Other public citations of this URL

    takedowns; opt-in noai tag

  109. midjourney stops free trials · the verge · 2023-03-30 (day) · original ID: src-ci-verge-free-trial · Other public citations of this URL

    "extraordinary demand and trial abuse"; throwaway accounts; china how-to video; v5 not in trial

  110. the balenciaga pope · the verge · 2023-03-27 (day) · original ID: src-ci-verge-pope · Other public citations of this URL

    anatomy of the fake; teigen tweet; telltale artifacts

  111. holz stepping stone/real-time open-world simulations verbatim · the verge · 2025-06-19 (day) · original ID: src-ci-verge-v1-video · Other public citations of this URL

    holz "stepping stone"/"real-time open-world simulations" verbatim

  112. kole/chayes origin · vice.com · 2022-12 (month) · original ID: src-ci-vice-artstation · Other public citations of this URL

    kole/chayes origin; artstation faq

  113. beta-opening quotes, discord stress test · vice.com · 2022-08 (month) · original ID: src-ci-vice-midjourney-inside · Other public citations of this URL

    beta-opening quotes, discord stress test

  114. discovery-phase significance · washingtonpost.com · 2024-08-14 (day) · original ID: src-ci-wapo-orrick · Other public citations of this URL

    discovery-phase significance

  115. he used ai to win a fine-arts competition · washingtonpost.com · 2022-09-02 (day) · original ID: src-ci-wapo-state-fair · Other public citations of this URL

    fair win; lamborghini-marathon analogy; judge quotes

  116. timeline: win aug 26, vice picked up aug 31 · westword.com · 2022-09 (month) · original ID: src-ci-westword-state-fair · Other public citations of this URL

    timeline: win aug 26, vice picked up aug 31

  117. win dated aug 29 · wikipedia · 2026 (year) · original ID: src-ci-wikipedia-theatre · Other public citations of this URL

    win dated aug 29; category details; judges would award anyway; $300

  118. limited-registration framing · the wall street journal · 2023-02-24 (day) · original ID: src-ci-wsj-zarya · Other public citations of this URL

    limited-registration framing

  119. midjourney v5.2 · arstechnica.com · 2023-06 (month) · original ID: src-hp-arstechnica-v52-2023 · Other public citations of this URL

    v5.2 zoom out

  120. $200m arr · cb insights · 2023-10-31 (day) · original ID: src-hp-cbinsights-midjourney · Other public citations of this URL

    $200m arr; ~$10b hypothetical valuation

  121. aug 2021 founding · research.contrary.com · undated (unknown) · original ID: src-hp-contrary-midjourney · Other public citations of this URL

    aug 2021 founding; sept 2021 demo; craigslist; stripe stat

  122. disney & universal v. midjourney — complaint · storage.courtlistener.com · 2025-06-11 (day) · original ID: src-hp-courtlistener-disney-complaint · Other public citations of this URL

    c.d. cal. no. 25-5275; delaware corp; hq sf

  123. case no · crowell.com · 2023 (year) · original ID: src-hp-crowell-andersen-2023 · Other public citations of this URL

    case no.; jan 13 2023 filing; oct 2023 ruling

  124. $200m recap · the-decoder.com · 2023-09-06 (day) · original ID: src-hp-decoder-200m-2023 · Other public citations of this URL

    $200m recap

  125. --weird 0–3000 · the-decoder.com · 2023-07-01 (day) · original ID: src-hp-decoder-weird-2023 · Other public citations of this URL

    --weird 0–3000

  126. tpu→gpu pytorch rewrite · itdoeswhatnow.com · 2026-03-17 (day) · original ID: src-hp-itdoeswhatnow-v8-2026 · Other public citations of this URL

    tpu→gpu pytorch rewrite; ~5x faster

  127. video options + moodboards · updates.midjourney.com · 2025-08-13 (day) · original ID: src-hp-mjupdates-video-opts-2025 · Other public citations of this URL

    video options + moodboards

  128. quoted passages from the profile · michaelparekh.substack.com · 2023-09-06 (day) · original ID: src-hp-parekh-2023 · Other public citations of this URL

    quoted passages from the profile

  129. +runway, +7 artists · reuters · 2023-11-30 (day) · original ID: src-hp-reuters-andersen-2023 · Other public citations of this URL

    +runway, +7 artists

  130. $500m arr claim — unverified · startup founder stories · undated (unknown) · original ID: src-hp-startupfounderstories-500m · Other public citations of this URL

    $500m arr claim — unverified

  131. holz interview · the information · 2026-03-29 (day) · original ID: src-hp-theinformation-hw-2026 · Other public citations of this URL

    holz interview; hardware/vc

  132. an engine for the imagination · the verge · 2022-08-02 (day) · original ID: src-hp-verge-holz-2022 · Other public citations of this URL

    canonical holz interview; all verbatim quotes

  133. version table · wikipedia · 2026-09 (month) · original ID: src-hp-wikipedia-midjourney · Other public citations of this URL

    version table; beta july 12 2022; tpu note

  134. recap of information interview · winbuzzer.com · 2026-03-31 (day) · original ID: src-hp-winbuzzer-2026 · Other public citations of this URL

    recap of information interview

Structured research records

  1. the training data · midjourney-coverage-controversies · 2022– (approximate)

    Original location · source-08953ca4a7171c1afd33 · source-580713bd19c8b5598c24 · source-e2ba6931edc370a6d136 · source-a14d627582ebac50004d · source-d0d43510aa07be1b8536

    Original structured fields
    {
      "date": "2022–",
      "detail": "training data without consent — holz's on-record 'no' plus 'a big scrape of the internet'; the andersen fac alleges laion-derived training; the 16,000-name style list and the 4,700-name exhibit j turned abstract scraping into named victims.",
      "id": "cty-training-consent",
      "reaction": "at issue in andersen (in discovery since august 2024) and in the disney/wb suits; holz's answer is that everyone trained the same way — plaintiffs read it as the confession.",
      "sourceIds": [
        "src-ci-forbes-holz",
        "src-ci-fac-complaint",
        "src-ci-artnews-list",
        "src-ci-exhibit-j",
        "src-ci-reuters-orrick"
      ],
      "title": "the training data"
    }
  2. no way out · midjourney-coverage-controversies · 2022– (approximate)

    Original location · source-d5fd5509083954a010ad · source-c308454999712d630ca5

    Original structured fields
    {
      "date": "2022–",
      "detail": "no opt-out — holz confirmed creators could not opt out of training or of being named in prompts; midjourney never shipped a public opt-out registry. contrast: stability honored rutkowski's removal, then a community lora restored his style anyway.",
      "id": "cty-no-opt-out",
      "reaction": "the opt-out debate kept demonstrating itself: even where a registry existed, open weights made removal unenforceable — which cut both ways in the discourse.",
      "sourceIds": [
        "src-ci-petapixel-consent",
        "src-ci-decrypt-rutkowski"
      ],
      "title": "no way out"
    }
  3. the textbook case · midjourney-coverage-controversies · 2022–2023 (approximate)

    Original location · source-c81300594b0de39375fc · source-dfdb09e6477ac2e8136e · source-d85ef8abd54a446acf6c

    Original structured fields
    {
      "date": "2022–2023",
      "detail": "théâtre d'opéra spatial — the state-fair win became the legal textbook on both ends: fair-win fury in 2022, then a 2023 copyright-office refusal holding that prompting doesn't confer authorship.",
      "id": "cty-theatre",
      "reaction": "both sides cite it — artists for the theft narrative, ai defenders for the 'the tool did the authoring' read.",
      "sourceIds": [
        "src-ci-wikipedia-theatre",
        "src-ci-usco-theatre",
        "src-ci-wapo-state-fair"
      ],
      "title": "the textbook case"
    }
  4. moderation by keyword · midjourney-coverage-controversies · 2023 (year)

    Original location · source-3d29919ee7a2c39d0b65 · source-7ea66d48bceef16d016c · source-029c2005382613ce1087 · source-28a1f4f806300b7fa8bb · source-8091b9b666104c152e07

    Original structured fields
    {
      "date": "2023",
      "detail": "deepfake moderation — the pope and the perp walk; higgins banned; 'arrested' and trump-family names blocked; the earlier xi jinping ban justified as wanting to 'minimize drama'; free trials suspended officially for abuse, publicly read as the deepfake response.",
      "id": "cty-deepfake-moderation",
      "reaction": "the recurring critique: reactive keyword lists rather than policy — and a ban list that surfaces values the company never published.",
      "sourceIds": [
        "src-ci-buzzfeed-trump-ban",
        "src-ci-ars-trump-ban",
        "src-ci-verge-free-trial",
        "src-ci-engadget-free-trial",
        "src-hp-verge-holz-2022"
      ],
      "title": "moderation by keyword"
    }
  5. discord island · midjourney-coverage-controversies · 2022–2024 (approximate)

    Original location · source-923bd7e106bc6eff5a31 · source-1a1a8fe1fed50a91610d · source-51f3dc9569cb38814ed7 · source-0947eb44a408c2ab65a7

    Original structured fields
    {
      "date": "2022–2024",
      "detail": "discord dependency — public-by-default outputs, privacy as a paid tier, chaotic discovery, a ~21m-member server as onboarding, and two-plus years on someone else's rails.",
      "id": "cty-discord-dependency",
      "reaction": "partially resolved by the august 2024 web launch — but the defense ('people want to make things together') and the critique ('horrible, horrible way to interact') both survived it.",
      "sourceIds": [
        "src-ci-hn-discord-ui",
        "src-ci-embraceai-ux",
        "src-ci-discord-case-study",
        "src-ci-mj-web-open"
      ],
      "title": "discord island"
    }
  6. names as style-triggers · midjourney-coverage-controversies · 2023– (approximate)

    Original location · source-580713bd19c8b5598c24 · source-a14d627582ebac50004d · source-0501c5d492568995d1ad

    Original structured fields
    {
      "date": "2023–",
      "detail": "style mimicry as false endorsement — the lanham act claim aimed specifically at midjourney: artist names functioned as commercial style-triggers, and the style list suggests curation rather than emergent scraping.",
      "id": "cty-style-mimicry",
      "reaction": "the claim that survives discovery; 'midjourney can successfully mimic or imitate' is the plaintiffs' own exhibit language.",
      "sourceIds": [
        "src-ci-fac-complaint",
        "src-ci-exhibit-j",
        "src-ci-artnewspaper-list"
      ],
      "title": "names as style-triggers"
    }
  7. the de-protection allegation · midjourney-coverage-controversies · 2025– (approximate)

    Original location · source-266acd027aee6f959c31 · source-371483567bcc3e2b071f · source-27d120415254a6839bee

    Original structured fields
    {
      "date": "2025–",
      "detail": "alleged de-protection — wb's complaint alleges midjourney removed prior copyright safeguards after the disney suit, reframing moderation as willful-infringement evidence.",
      "id": "cty-deprotection",
      "reaction": "alleged, not adjudicated — flagged as such wherever it appears in this dossier.",
      "sourceIds": [
        "src-ci-ars-wb",
        "src-ci-ap-wb",
        "src-ci-techcrunch-wb"
      ],
      "title": "the de-protection allegation"
    }
  8. the numbers are midjourney's own · midjourney-coverage-controversies · 2022– (approximate)

    Original location · source-a45ada7d2a0d12622ad0 · source-d4265f9420c59585b544 · source-ba7c6cba24875f119929 · source-a8d9b654201096904c33

    Original structured fields
    {
      "date": "2022–",
      "detail": "the self-reported ledger — every revenue, headcount, and user figure is self-reported, press-sourced, or litigant-alleged; the $500m–$600m claims rest on weak aggregators; ~21m discord members ≠ paying users. nothing is audited.",
      "id": "cty-self-reported",
      "reaction": "the dossier marks each figure with its evidence class rather than reconciling them silently.",
      "sourceIds": [
        "src-ci-the-information-vc",
        "src-hp-courtlistener-disney-complaint",
        "src-ci-megaone-revenue",
        "src-ci-aitools-traffic"
      ],
      "title": "the numbers are midjourney's own"
    }
  9. how a computer designed this week's cover · midjourney-coverage-items · 2022-06-11 (day)

    Original location · source-e655d310436057af99b3 · source-728c1c50e2adede95af7

    Original structured fields
    {
      "author": null,
      "date": "2022-06-11",
      "gist": "the economist runs a midjourney-generated collage on its cover for the foundation-models special report — ~250 prompts, ~1,000 images. the legitimizing moment; cited ever since as when ai images went establishment.",
      "id": "cov-economist-cover",
      "publisher": "the economist",
      "section": "breakout",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-economist-cover",
        "src-ci-economist-foundation-models"
      ],
      "title": "how a computer designed this week's cover",
      "traction": "a legacy-magazine cover made with midjourney",
      "url": "https://www.economist.com/news/2022/06/11/how-a-computer-designed-this-weeks-cover"
    }
  10. the cosmo conflation · midjourney-coverage-items · 2022-06 (month)

    Original location · source-26ffd773eb3d8a6d124f · source-a36530962b59072e6951 · source-8274109f56901be208ea

    Original structured fields
    {
      "author": null,
      "date": "2022-06",
      "gist": "cosmopolitan's astronaut cover is billed 'the world's first ai-generated magazine cover' — it was dall·e 2, prompted by karen x. cheng, but coverage routinely merges it with the economist's midjourney cover weeks later. flagged wherever it appears.",
      "id": "cov-cosmo-conflation",
      "publisher": "adweek / hearst",
      "section": "breakout",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-adweek-cosmo",
        "src-ci-hearst-cosmo",
        "src-ci-aibusiness-cosmo"
      ],
      "title": "the cosmo conflation",
      "traction": "a misattribution that never stopped",
      "url": "https://www.adweek.com/media/cosmo-let-ai-design-its-latest-magazine-cover/"
    }
  11. an engine for the imagination · midjourney-coverage-items · 2022-08-02 (day)

    Original location · source-8091b9b666104c152e07

    Original structured fields
    {
      "author": "james vincent",
      "date": "2022-08-02",
      "gist": "the canonical profile — 'an engine for the imagination,' the surfboards-not-water framing, 'aesthetic accelerationism.' curious and slightly wary; the interview every later account of midjourney quotes.",
      "id": "cov-verge-profile",
      "publisher": "the verge",
      "section": "breakout",
      "sentiment": "mixed",
      "sourceIds": [
        "src-hp-verge-holz-2022"
      ],
      "title": "an engine for the imagination",
      "traction": "the reference interview",
      "url": "https://www.theverge.com/2022/8/2/23287173/ai-image-generation-art-midjourney-multiverse-interview-david-holz"
    }
  12. the open-beta wave · midjourney-coverage-items · 2022-07-26 (day)

    Original location · source-0f4069d302087a144ece · source-7ef919971ff9870b10cb

    Original structured fields
    {
      "author": null,
      "date": "2022-07-26",
      "gist": "pcworld's open-beta walkthrough — 'midjourney's enthralling ai art generator goes live for everyone,' with the discord-only catch noted. vice's inside-the-beta feature documented the floodgates the same month.",
      "id": "cov-open-beta",
      "publisher": "pcworld / vice",
      "section": "breakout",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-pcworld-open-beta",
        "src-ci-vice-midjourney-inside"
      ],
      "title": "the open-beta wave",
      "traction": null,
      "url": "https://www.pcworld.com/article/820518/midjourneys-ai-art-goes-live-for-everyone.html"
    }
  13. the cabbage wedding · midjourney-coverage-items · 2022-08-28 (day)

    Original location · source-dde9cfc864ea70e111cf · source-0f5a5d261e805f0f0413 · source-45d6cce5e9d82c7a469e

    Original structured fields
    {
      "author": null,
      "date": "2022-08-28",
      "gist": "john oliver's ten-minute ai-images segment — 'roast beef superhero,' 493 ai olivers, and a wedding to a cabbage. 5m views: the mainstream-awareness marker.",
      "id": "cov-oliver",
      "publisher": "hbo / last week tonight",
      "section": "breakout",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-oliver-youtube",
        "src-ci-ew-oliver",
        "src-ci-artnet-oliver"
      ],
      "title": "the cabbage wedding",
      "traction": "~5m views",
      "url": "https://www.youtube.com/watch?v=3YNku5FKWjw"
    }
  14. the corriere comic · midjourney-coverage-items · 2022-08 (month)

    Original location · source-c71ca505575ace04c62d

    Original structured fields
    {
      "author": null,
      "date": "2022-08",
      "gist": "corriere della sera publishes a comic written by vanni santoni and illustrated with midjourney — an early professional-publication use, recorded via wikipedia's account.",
      "id": "cov-corriere-comic",
      "publisher": "corriere della sera",
      "section": "breakout",
      "sentiment": "positive",
      "sourceIds": [
        "src-hp-wikipedia-midjourney"
      ],
      "title": "the corriere comic",
      "traction": null,
      "url": "https://en.wikipedia.org/wiki/Midjourney"
    }
  15. he used ai to win a fine-arts competition · midjourney-coverage-items · 2022-09-02 (day)

    Original location · source-d85ef8abd54a446acf6c · source-def2c4229df8d53090a6 · source-c81300594b0de39375fc

    Original structured fields
    {
      "author": "drew harwell",
      "date": "2022-09-02",
      "gist": "the washington post on jason allen's state-fair win — 'was it cheating?' judges said they'd have awarded it anyway; the 'marathon vs. lamborghini' analogy becomes the standard anti position.",
      "id": "cov-wapo-state-fair",
      "publisher": "the washington post",
      "section": "backlash",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-wapo-state-fair",
        "src-ci-westword-state-fair",
        "src-ci-wikipedia-theatre"
      ],
      "title": "he used ai to win a fine-arts competition",
      "traction": "the single biggest coverage event of 2022",
      "url": "https://www.washingtonpost.com/technology/2022/09/02/midjourney-artificial-intelligence-state-fair-colorado/"
    }
  16. an a.i.-generated picture won an art prize · midjourney-coverage-items · 2022-09-02 (day)

    Original location · source-cc2938ce58c0b94bb838 · source-8a98dc239f0bb400c7bd · source-f3b8fbd3232a36482825

    Original structured fields
    {
      "author": "kevin roose",
      "date": "2022-09-02",
      "gist": "'an a.i.-generated picture won an art prize. artists aren't happy.' — allen: 'i'm not going to apologize for it… i won, and i didn't break any rules.' roose's linkedin follow-up preserved the sharper version: 'ai won. humans lost.'",
      "id": "cov-nyt-art-prize",
      "publisher": "the new york times",
      "section": "backlash",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-nyt-roose-art-prize",
        "src-ci-linkedin-roose",
        "src-ci-nyt-are-pictures-art"
      ],
      "title": "an a.i.-generated picture won an art prize",
      "traction": "massive syndication; an nyt learning student forum",
      "url": "https://cs.uwaterloo.ca/~jhoey/teaching/cogsci600/papers/Roose2022.pdf"
    }
  17. artists are furious · midjourney-coverage-items · 2022-09-03 (day)

    Original location · source-8ef7e8a2ed886766ccfa · source-64c6cddfc241f1d0d61d

    Original structured fields
    {
      "author": null,
      "date": "2022-09-03",
      "gist": "cnn business chronicles the fury — 'ai won an art contest, and artists are furious.' allen disclosed midjourney at submission; the winning print later sold for $750.",
      "id": "cov-cnn-fair",
      "publisher": "cnn business",
      "section": "backlash",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-cnn-state-fair",
        "src-ci-pueblo-chieftain"
      ],
      "title": "artists are furious",
      "traction": null,
      "url": "https://www.cnn.com/2022/09/03/tech/ai-art-fair-winner-controversy"
    }
  18. the warzel pile-on · midjourney-coverage-items · 2022-08 (month)

    Original location · source-b04e2d082d7361b87857 · source-f3347a4847923e3b1d28 · source-95052cb7a8285e50c596 · source-d9333cd4bfeb3003bb15

    Original structured fields
    {
      "author": "charlie warzel",
      "date": "2022-08",
      "gist": "the atlantic illustrates an alex jones piece with midjourney; an artist's objection goes viral ('tens of thousands of likes'), and warzel apologizes: 'the optics are shitty.' the canonical publication-replaces-illustrator episode.",
      "id": "cov-warzel",
      "publisher": "the atlantic",
      "section": "backlash",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-atlantic-warzel-jones",
        "src-ci-atlantic-warzel-mistake",
        "src-ci-decoder-artist-protest",
        "src-ci-simonwillison-warzel"
      ],
      "title": "the warzel pile-on",
      "traction": "an apology newsletter",
      "url": "https://www.theatlantic.com/newsletters/archive/2022/08/twitter-viral-outrage-ai-art/676842/"
    }
  19. the replacement question · midjourney-coverage-items · 2022-08-20 (day)

    Original location · source-6ffb8c9743f05e7fa262

    Original structured fields
    {
      "author": "john naughton",
      "date": "2022-08-20",
      "gist": "the guardian's first mainstream-opinion framing of the replacement question — 'ai-generated art illustrates another problem with technology' — triggered by the warzel and economist episodes.",
      "id": "cov-guardian-naughton",
      "publisher": "the guardian",
      "section": "backlash",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-guardian-naughton"
      ],
      "title": "the replacement question",
      "traction": null,
      "url": "https://www.theguardian.com/commentisfree/2022/aug/20/ai-art-artificial-intelligence-midjourney-dall-e-replacing-artists"
    }
  20. more popular than picasso · midjourney-coverage-items · 2022-09-16 (day)

    Original location · source-63f94607f51364f5b8b6 · source-d3bf3f208a817f80b402

    Original structured fields
    {
      "author": null,
      "date": "2022-09-16",
      "gist": "mit technology review finds greg rutkowski's name used ~93,000× as a stable diffusion prompt — 'more popular than picasso' (~2,000) — and thousands of times in midjourney's discord. the canonical style-name backlash piece; bbc's 2023 follow-up put it at 400,000+.",
      "id": "cov-rutkowski",
      "publisher": "mit technology review / bbc",
      "section": "backlash",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-mit-rutkowski",
        "src-ci-bbc-rutkowski"
      ],
      "title": "more popular than picasso",
      "traction": "rutkowski's name as meme",
      "url": "https://www.technologyreview.com/2022/09/16/1059598/this-artist-is-dominating-ai-generated-art-and-hes-not-happy-about-it/"
    }
  21. the artstation revolt · midjourney-coverage-items · 2022-12-14 (day)

    Original location · source-8e0040d0f48ed75ce7ad · source-4e370b2bbe74bf296937 · source-dc62e8a9caef653068c2 · source-9f70fae033df6fffdc03

    Original structured fields
    {
      "author": null,
      "date": "2022-12-14",
      "gist": "the artstation revolt — 'no to ai generated images' floods the industry's biggest portfolio site, 2,000+ posts; artstation's opt-in noai response reads as indifference and extends the story.",
      "id": "cov-artstation",
      "publisher": "ars technica / the verge",
      "section": "backlash",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-ars-artstation",
        "src-ci-verge-artstation",
        "src-ci-kotaku-artstation",
        "src-ci-vice-artstation"
      ],
      "title": "the artstation revolt",
      "traction": "2,000+ protest posts",
      "url": "https://arstechnica.com/information-technology/2022/12/artstation-artists-stage-mass-protest-against-ai-generated-artwork/"
    }
  22. the consent quotes go viral · midjourney-coverage-items · 2022-12-21 (day)

    Original location · source-d5fd5509083954a010ad · source-08953ca4a7171c1afd33

    Original structured fields
    {
      "author": null,
      "date": "2022-12-21",
      "gist": "petapixel resurfaces holz's forbes answers — 'midjourney founder admits to using a hundred million images without consent.' a niche september interview becomes the december flashpoint.",
      "id": "cov-petapixel-consent",
      "publisher": "petapixel",
      "section": "backlash",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-petapixel-consent",
        "src-ci-forbes-holz"
      ],
      "title": "the consent quotes go viral",
      "traction": null,
      "url": "https://petapixel.com/2022/12/21/midjourny-founder-admits-to-using-a-hundred-million-images-without-consent/"
    }
  23. v5 stuns · midjourney-coverage-items · 2023-03-16 (day)

    Original location · source-ad73f92c52f9b22547ac · source-2864993b2f9938b9145c · source-eb8c3dd342b28c8273ab

    Original structured fields
    {
      "author": null,
      "date": "2023-03-16",
      "gist": "ars on v5 — photorealism, five-fingered hands 'most of the time,' 'creepy' and 'too perfect.' the hands-fix killed the easiest deepfake tell.",
      "id": "cov-ars-v5",
      "publisher": "ars technica",
      "section": "realism",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-ars-v5",
        "src-ci-techspot-v5",
        "src-ci-independent-hands"
      ],
      "title": "v5 stuns",
      "traction": null,
      "url": "https://arstechnica.com/information-technology/2023/03/ai-imager-midjourney-v5-stuns-with-photorealistic-images-and-5-fingered-hands/"
    }
  24. the perp walk that wasn't · midjourney-coverage-items · 2023-03-22 (day)

    Original location · source-3d29919ee7a2c39d0b65 · source-7ea66d48bceef16d016c · source-77fdaebbc1869ddcdf47 · source-c435605f6e50e748d0f0

    Original structured fields
    {
      "author": null,
      "date": "2023-03-22",
      "gist": "the trump-arrest fakes — eliot higgins' ~50-image perp-walk thread, his reported ban, and 'arrested' blocked on-platform. 'it kind of took on a life of its own.'",
      "id": "cov-trump-arrest",
      "publisher": "buzzfeed news / ars technica",
      "section": "realism",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-buzzfeed-trump-ban",
        "src-ci-ars-trump-ban",
        "src-ci-leadstories-trump",
        "src-ci-ap-trump-putin"
      ],
      "title": "the perp walk that wasn't",
      "traction": "tens of thousands of shares",
      "url": "https://www.buzzfeednews.com/article/chrisstokelwalker/midjourney-ai-donald-trump-arrest-images-ban"
    }
  25. the balenciaga pope · midjourney-coverage-items · 2023-03-27 (day)

    Original location · source-d3138b6baf07b8a746a5 · source-d40e037bd9acd383c565 · source-b7c31f95e40da9e9d461 · source-6e02d0586c7d8538fae5 · source-537ef840d0684c6f1718

    Original structured fields
    {
      "author": null,
      "date": "2023-03-27",
      "gist": "the balenciaga pope — a v5 image from r/midjourney goes planetwide; chrissy teigen's 'no way am i surviving the future of technology' is the anecdote. nbc calls it 'one of the first instances of wide-scale misinformation' from ai.",
      "id": "cov-pope",
      "publisher": "the verge / nbc",
      "section": "realism",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-verge-pope",
        "src-ci-nbc-pope",
        "src-ci-ars-pope",
        "src-ci-reuters-pope-factcheck",
        "src-ci-cbs-pope"
      ],
      "title": "the balenciaga pope",
      "traction": "one tweet >25,000 retweets",
      "url": "https://www.theverge.com/2023/3/27/23657927/ai-pope-image-fake-midjourney-computer-generated-aesthetic"
    }
  26. the free trial ends · midjourney-coverage-items · 2023-03-30 (day)

    Original location · source-029c2005382613ce1087 · source-28a1f4f806300b7fa8bb · source-f354067832d1431c6dd9 · source-a08f2c81e014161e7c3b

    Original structured fields
    {
      "author": null,
      "date": "2023-03-30",
      "gist": "the free-trial suspension coverage — scandal-adjacent, then corrected: holz blamed throwaway accounts and a gpu shortage ('a viral how-to video in china'), not the deepfakes, and trials never included v5 anyway.",
      "id": "cov-free-trial",
      "publisher": "the verge / engadget / gizmodo",
      "section": "realism",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-verge-free-trial",
        "src-ci-engadget-free-trial",
        "src-ci-gizmodo-free-trial",
        "src-ci-pcmag-free-trial"
      ],
      "title": "the free trial ends",
      "traction": "trials stayed off ~1+ year",
      "url": "https://www.theverge.com/2023/3/30/23662940/deepfake-viral-ai-misinformation-midjourney-stops-free-trials"
    }
  27. the refused award · midjourney-coverage-items · 2023-04-18 (day)

    Original location · source-38d97e711d2d9e6de88a · source-24fe609da44fd555388f · source-6a52f711f6a895ec5f7e

    Original structured fields
    {
      "author": null,
      "date": "2023-04-18",
      "gist": "boris eldagsen refuses the sony world photography award for 'pseudomnesia: the electrician' — 'ai is not photography.' the generator was dall·e 2, but coverage folded it into the midjourney discourse; he coined 'promptography.'",
      "id": "cov-eldagsen",
      "publisher": "bbc / artforum",
      "section": "realism",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-bbc-eldagsen",
        "src-ci-artforum-eldagsen",
        "src-ci-sky-eldagsen"
      ],
      "title": "the refused award",
      "traction": "another misattribution flag",
      "url": "https://www.bbc.co.uk/news/entertainment-arts-65296763"
    }
  28. zarya loses the images · midjourney-coverage-items · 2023-02-22 (day)

    Original location · source-968a93d8953774c93692 · source-f32330af720855bf8b00 · source-be19a6e1eedc7c02b39e · source-1a02fdb049ba15b15207

    Original structured fields
    {
      "author": null,
      "date": "2023-02-22",
      "gist": "zarya of the dawn — the copyright office moves to cancel: text and arrangement protectable, the midjourney images 'not the product of human authorship.' the first big legal-coverage moment.",
      "id": "cov-zarya",
      "publisher": "reuters / wsj",
      "section": "realism",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-reuters-zarya",
        "src-ci-usco-zarya-letter",
        "src-ci-wsj-zarya",
        "src-ci-ars-zarya"
      ],
      "title": "zarya loses the images",
      "traction": null,
      "url": "https://www.reuters.com/legal/ai-created-images-lose-us-copyrights-test-new-technology-2023-02-22"
    }
  29. prompting isn't authorship · midjourney-coverage-items · 2023-09-05 (day)

    Original location · source-dfdb09e6477ac2e8136e · source-46c112696cbff8b463cc · source-b0a366f076444d529882

    Original structured fields
    {
      "author": null,
      "date": "2023-09-05",
      "gist": "the review board refuses registration for 'théâtre d'opéra spatial' — allen's ≥624 prompt revisions don't make him the author because midjourney 'does not treat text prompts as direct instructions.' the winning image is uncopyrightable as submitted.",
      "id": "cov-theatre-usco",
      "publisher": "u.s. copyright office",
      "section": "realism",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-usco-theatre",
        "src-ci-akingump-theatre",
        "src-ci-jdsupra-theatre"
      ],
      "title": "prompting isn't authorship",
      "traction": null,
      "url": "https://business.cch.com/ipld/TheatreDoperaSpatialCRB20230905.pdf"
    }
  30. he doesn't need vc in his life · midjourney-coverage-items · 2023-09-05 (day)

    Original location · source-a45ada7d2a0d12622ad0 · source-589927b235f52c0fbfc7 · source-9907c4a1b2ccbef64ade

    Original structured fields
    {
      "author": "kate clark",
      "date": "2023-09-05",
      "gist": "the information's profile — 'he doesn't need vc in his life': on pace past $200m revenue in 2023, profitable since early on, ~40 employees, $10–$120 tiers, 'kind of like craigslist.' the first reported financials — reported, not audited.",
      "id": "cov-information-vc",
      "publisher": "the information",
      "section": "business",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-the-information-vc",
        "src-ci-marvinliao-information",
        "src-hp-parekh-2023"
      ],
      "title": "he doesn't need vc in his life",
      "traction": "the $200m figure enters the record",
      "url": "https://www.theinformation.com/articles/he-doesnt-need-vc-in-his-life-how-midjourneys-founder-built-an-ai-winner-while-rejecting-venture-capital"
    }
  31. the $200m echo · midjourney-coverage-items · 2023-09-09 (day)

    Original location · source-c23434e5a88bbca0104f · source-8659b89d935828e93fbf · source-af4a6050b42a319dec26

    Original structured fields
    {
      "author": null,
      "date": "2023-09-09",
      "gist": "bigtechwire amplifies the framing — '$200 million revenue run rate without vc funding,' contrasted with openai's $10b microsoft backing. cb insights floats a ~$10b hypothetical on arr multiples — arithmetic, not a round.",
      "id": "cov-200m-echo",
      "publisher": "bigtechwire / cb insights",
      "section": "business",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-bigtechwire-200m",
        "src-hp-cbinsights-midjourney",
        "src-hp-decoder-200m-2023"
      ],
      "title": "the $200m echo",
      "traction": null,
      "url": "https://www.bigtechwire.com/2023/09/09/midjourney-delivers-on-ai-promise-by-hitting-200-million-revenue-run-rate-without-vc-funding/"
    }
  32. the aggregator ledger · midjourney-coverage-items · 2024–2026 (approximate)

    Original location · source-b0629cc5a75810dcada8 · source-000c197286f8a4becf4d · source-f9f1e7dd568a47883ec5 · source-ba7c6cba24875f119929 · source-d78ad493875cdf111018

    Original structured fields
    {
      "author": null,
      "date": "2024–2026",
      "gist": "the aggregator tier — sacra, contrary, systemaic, and weaker teardown blogs circulate ~$500m arr, ~$10.5b implied valuations, and account counts. all inferred or unverified; treated as such everywhere in this dossier.",
      "id": "cov-aggregator-figures",
      "publisher": "sacra / contrary / systemaic",
      "section": "business",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-sacra-midjourney",
        "src-hp-contrary-midjourney",
        "src-ci-systemaic-traffic",
        "src-ci-megaone-revenue",
        "src-hp-startupfounderstories-500m"
      ],
      "title": "the aggregator ledger",
      "traction": null,
      "url": "https://sacra.com/c/midjourney/"
    }
  33. revenue up, traffic down · midjourney-coverage-items · 2026 (year)

    Original location · source-b9e367fdc4c70ecf1c95 · source-520de7688bdd6cc170de · source-549f014886f8416079d6

    Original structured fields
    {
      "author": null,
      "date": "2026",
      "gist": "texxr relays holz's march 2026 information interview: revenue 'significantly surpassed' $200m and has 'gone up' since — 'despite its declining web traffic.' rare on-record revenue talk; traffic ≠ business.",
      "id": "cov-texxr-200m",
      "publisher": "texxr / the information",
      "section": "business",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-texxr-200m",
        "src-hp-theinformation-hw-2026",
        "src-hp-winbuzzer-2026"
      ],
      "title": "revenue up, traffic down",
      "traction": null,
      "url": "https://texxr.com/1166141/midjourney-reports-revenue-surpasses-200m"
    }
  34. the traffic decay · midjourney-coverage-items · 2025–2026 (approximate)

    Original location · source-a8d9b654201096904c33 · source-f9f1e7dd568a47883ec5 · source-052b66d729a152d216f8

    Original structured fields
    {
      "author": null,
      "date": "2025–2026",
      "gist": "the traffic-decay analytics — aitools.xyz shows ~23.1m monthly visits decaying to ~10.5m by june 2026; systemaic reads a shrinking casual funnel feeding a committed paying base. third-party estimates throughout.",
      "id": "cov-traffic-decay",
      "publisher": "aitools.xyz / systemaic",
      "section": "business",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-aitools-traffic",
        "src-ci-systemaic-traffic",
        "src-ci-adjacent-traffic"
      ],
      "title": "the traffic decay",
      "traction": "~23m → ~10.5m monthly visits",
      "url": "https://admin.aitools.xyz/tools/midjourney/statistics"
    }
  35. v5.2 and zoom-out · midjourney-coverage-items · 2023-06-22 (day)

    Original location · source-976252e7f21482443b66 · source-bd72e7972660954219e2

    Original structured fields
    {
      "author": null,
      "date": "2023-06-22",
      "gist": "v5.2 coverage — zoom-out outpainting becomes the party trick, /shorten and high-variation mode land; the 'weird era' parameter (--weird 0–3000) follows within days.",
      "id": "cov-v52",
      "publisher": "ars technica",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-hp-arstechnica-v52-2023",
        "src-hp-decoder-weird-2023"
      ],
      "title": "v5.2 and zoom-out",
      "traction": null,
      "url": "https://arstechnica.com/information-technology/2023/06/midjourneys-v52-update-is-here-with-zoom-out-and-more/"
    }
  36. v6 is here · midjourney-coverage-items · 2023-12-21 (day)

    Original location · source-d85730bcd286d7c6c9b4 · source-45c1342cb0b13a38efa6 · source-d2bdfec58fa67d1c3d4f · source-cb10d6b66836c067f48e

    Original structured fields
    {
      "author": null,
      "date": "2023-12-21",
      "gist": "venturebeat on v6 — 'minor text drawing ability,' overhauled prompting, the third model 'trained from scratch on our ai superclusters' over nine months; discord at 17m+ members.",
      "id": "cov-v6",
      "publisher": "venturebeat / ars technica",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-venturebeat-v6",
        "src-ci-ars-v6",
        "src-ci-decrypt-v6",
        "src-ci-midlibrary-v6"
      ],
      "title": "v6 is here",
      "traction": "in-image text arrives",
      "url": "https://venturebeat.com/ai/midjourney-v6-is-here-with-in-image-text-and-completely-overhauled-prompting/"
    }
  37. v6.1 · midjourney-coverage-items · 2024-07-31 (day)

    Original location · source-2fb30aef3061fd73f332 · source-151b5d920b41f7135d34

    Original structured fields
    {
      "author": null,
      "date": "2024-07-31",
      "gist": "v6.1 — coherence, skin, small faces, ~25% faster, new upscalers and a personalization model; made default the same day.",
      "id": "cov-v61",
      "publisher": "midjourney updates / tom's guide",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-mj-v61",
        "src-ci-tomsguide-v61"
      ],
      "title": "v6.1",
      "traction": null,
      "url": "https://updates.midjourney.com/version-6-1/"
    }
  38. the web editor · midjourney-coverage-items · 2024-08-16 (day)

    Original location · source-ed1363369b241195fc51 · source-eddf4e9ebfdc4feaeceb

    Original structured fields
    {
      "author": null,
      "date": "2024-08-16",
      "gist": "the unified web editor — reframe/repaint/vary-region/pan/zoom in one surface, rooms↔discord channel mirroring, web creation gated at ≥10 images.",
      "id": "cov-image-editor",
      "publisher": "midjourney updates / venturebeat",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-mj-image-editor",
        "src-ci-venturebeat-editor"
      ],
      "title": "the web editor",
      "traction": null,
      "url": "https://updates.midjourney.com/image-editor/"
    }
  39. escape from discord island · midjourney-coverage-items · 2024-08-23 (day)

    Original location · source-0947eb44a408c2ab65a7 · source-61f38dd1f2165d442942 · source-bbb77c1535217e611e10

    Original structured fields
    {
      "author": null,
      "date": "2024-08-23",
      "gist": "'the web is open to all' — the standalone site opens with a restored ~25-image free trial, the first since the march 2023 suspension. framed everywhere as the end of the discord-only era — 'escape from discord island.'",
      "id": "cov-web-open",
      "publisher": "midjourney updates / petapixel",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-mj-web-open",
        "src-ci-petapixel-web",
        "src-ci-decoder-web"
      ],
      "title": "escape from discord island",
      "traction": "the free trial returns",
      "url": "https://updates.midjourney.com/the-web-is-open-to-all/"
    }
  40. v7, a year later · midjourney-coverage-items · 2025-04-03 (day)

    Original location · source-3e13201da3c0d4077cb9 · source-d41f086d0c7ed40535d7 · source-da06b94d2b920ffe08d1 · source-7ea0d9180794a4353759

    Original structured fields
    {
      "author": null,
      "date": "2025-04-03",
      "gist": "v7 alpha — the first new architecture in nearly a year: personalization on by default (rate ~200 image pairs to unlock), 10× draft mode, turbo/relax. landed a week after openai's ghibli moment.",
      "id": "cov-v7",
      "publisher": "techcrunch / ars technica",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-techcrunch-v7",
        "src-ci-ars-v7",
        "src-ci-mj-v7-alpha",
        "src-ci-decoder-v7"
      ],
      "title": "v7, a year later",
      "traction": "the forced taste-profile onboarding",
      "url": "https://techcrunch.com/2025/04/03/midjourney-releases-its-first-new-ai-image-model-in-nearly-a-year/"
    }
  41. omni-reference · midjourney-coverage-items · 2025-05 (month)

    Original location · source-dbcf5ce02290fbfe50bf · source-4aac404ed70f97280e2d · source-46843b36c2354bd92052

    Original structured fields
    {
      "author": null,
      "date": "2025-05",
      "gist": "omni-reference --oref for v7 — characters, objects, and scenes with --ow weighting; replaces --cref. v7 style references follow in june.",
      "id": "cov-oref",
      "publisher": "midjourney updates",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-mj-omni",
        "src-ci-mj-docs-omni",
        "src-ci-mj-sref-v7"
      ],
      "title": "omni-reference",
      "traction": null,
      "url": "https://updates.midjourney.com/omni-reference-oref/"
    }
  42. v1 video · midjourney-coverage-items · 2025-06-18 (day)

    Original location · source-bb04a0c7b4b857d7bab6 · source-642cea7a1e0d28ecf772 · source-05c490dce3f13d518a16 · source-430140964adae4f4d3ad · source-ac6f59a467bd7d97d222

    Original structured fields
    {
      "author": null,
      "date": "2025-06-18",
      "gist": "the v1 video model — image-to-video, ~8× an image job's cost ('one image worth of cost per second'), 'over 25 times cheaper than what the market has shipped before,' $10/mo entry, web-only. holz: 'a stepping stone' to real-time open-world sims.",
      "id": "cov-video-v1",
      "publisher": "midjourney updates / techcrunch / the verge",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-mj-video-v1",
        "src-ci-techcrunch-v1-video",
        "src-ci-verge-v1-video",
        "src-ci-petapixel-v1-video",
        "src-ci-siliconangle-v1"
      ],
      "title": "v1 video",
      "traction": "impressed-by-price coverage",
      "url": "https://updates.midjourney.com/introducing-our-v1-video-model/"
    }
  43. hd video · midjourney-coverage-items · 2025-08-07 (day)

    Original location · source-5dad57b2ba45bda408bf · source-cbffc350c5c84f6cb2b7 · source-555c50e77dbe07fce7e7

    Original structured fields
    {
      "author": null,
      "date": "2025-08-07",
      "gist": "hd video — native 720p at ~3.2× cost, pro/mega fast-mode only; midjourney tv and more video options in the same window.",
      "id": "cov-hd-video",
      "publisher": "midjourney updates",
      "section": "releases",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-mj-hd-video",
        "src-ci-mj-docs-video",
        "src-hp-mjupdates-video-opts-2025"
      ],
      "title": "hd video",
      "traction": null,
      "url": "https://updates.midjourney.com/hd-mode-for-video/"
    }
  44. v8 alpha · midjourney-coverage-items · 2026-03-17 (day)

    Original location · source-8e854011e7ed079ad516 · source-ecd17b098c1b24a49f41

    Original structured fields
    {
      "author": null,
      "date": "2026-03-17",
      "gist": "v8 alpha — the pytorch rewrite: native 2k --hd, --q 4, ~5× faster than v7, personalization carried over; new prompting styles required.",
      "id": "cov-v8",
      "publisher": "midjourney updates",
      "section": "releases",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-mj-v8-alpha",
        "src-hp-itdoeswhatnow-v8-2026"
      ],
      "title": "v8 alpha",
      "traction": "community-testing coverage",
      "url": "https://updates.midjourney.com/v8-alpha/"
    }
  45. v8.1 — the performance story · midjourney-coverage-items · 2026-04-14 (day)

    Original location · source-c7bed909509f8bea9b25 · source-1703588809545d67bf3c · source-c6579f25d25475288875

    Original structured fields
    {
      "author": null,
      "date": "2026-04-14",
      "gist": "v8.1 alpha → default june 10–11: 4s sd / 12s hd renders, hd ~3× cheaper, better prompt adherence and in-image text; v8.0 deprecated.",
      "id": "cov-v81",
      "publisher": "midjourney updates",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-mj-v81-alpha",
        "src-ci-mj-v81-default",
        "src-ci-mj-draft-v81"
      ],
      "title": "v8.1 — the performance story",
      "traction": null,
      "url": "https://updates.midjourney.com/v8-1-alpha/"
    }
  46. v8.2 · midjourney-coverage-items · 2026-07-24 (day)

    Original location · source-298ea914efbd28773862 · source-2552dddaa157fdfa049e

    Original structured fields
    {
      "author": null,
      "date": "2026-07-24",
      "gist": "v8.2 — the current default: aesthetics/quality/personalization, and the new edit model replacing omni reference, character reference, and retexture.",
      "id": "cov-v82",
      "publisher": "midjourney updates",
      "section": "releases",
      "sentiment": "positive",
      "sourceIds": [
        "src-ci-mj-v82",
        "src-ci-midjourney-docs-version"
      ],
      "title": "v8.2",
      "traction": "the edit model consolidates references",
      "url": "https://updates.midjourney.com/version-8-2/"
    }
  47. the class action lands · midjourney-coverage-items · 2023-01-13 (day)

    Original location · source-3fcc113e80ebb631a708 · source-a6b09266523e3b153682 · source-ab43c51c13e70232e786

    Original structured fields
    {
      "author": null,
      "date": "2023-01-13",
      "gist": "andersen v. stability ai filed — andersen, mckernan, ortiz v. stability, midjourney, deviantart over laion-5b. 'no consent, no credit, and no compensation'; 'these products will eliminate artist as a viable career path.'",
      "id": "cov-andersen-filed",
      "publisher": "reuters",
      "section": "lawsuits",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-reuters-andersen-filed",
        "src-ci-andersen-complaint",
        "src-ci-prnewswire-classaction"
      ],
      "title": "the class action lands",
      "traction": null,
      "url": "https://www.reuters.com/legal/transactional/lawsuits-accuse-ai-content-creators-misusing-copyrighted-work-2023-01-17/"
    }
  48. the motion-to-dismiss round · midjourney-coverage-items · 2023-04-19 (day)

    Original location · source-7b6a7a95a4ad0bc9d46c · source-7c21006dc25dc5f55e31

    Original structured fields
    {
      "author": null,
      "date": "2023-04-19",
      "gist": "the defendants move to dismiss — arguing outputs aren't similar to plaintiffs' works and no specific misused images were identified. orrick largely dismisses in october with leave to amend.",
      "id": "cov-andersen-dismiss",
      "publisher": "reuters",
      "section": "lawsuits",
      "sentiment": "mixed",
      "sourceIds": [
        "src-ci-reuters-dismiss-april",
        "src-hp-crowell-andersen-2023"
      ],
      "title": "the motion-to-dismiss round",
      "traction": null,
      "url": "https://www.reuters.com/legal/ai-companies-ask-us-court-dismiss-artists-copyright-lawsuit-2023-04-19/"
    }
  49. the amended complaint · midjourney-coverage-items · 2023-11-30 (day)

    Original location · source-2569f84c1f6691938d18 · source-580713bd19c8b5598c24

    Original structured fields
    {
      "author": null,
      "date": "2023-11-30",
      "gist": "the amended complaint — seven new artists including rutkowski, brom, and zhang; runway added as defendant; a lanham act false-endorsement claim aimed at midjourney's artist-name prompting.",
      "id": "cov-andersen-amended",
      "publisher": "reuters",
      "section": "lawsuits",
      "sentiment": "critical",
      "sourceIds": [
        "src-hp-reuters-andersen-2023",
        "src-ci-fac-complaint"
      ],
      "title": "the amended complaint",
      "traction": null,
      "url": "https://www.reuters.com/legal/litigation/artists-take-new-shot-stability-midjourney-updated-copyright-lawsuit-2023-11-30/"
    }
  50. the 16,000-name list · midjourney-coverage-items · 2024-01-02 (day)

    Original location · source-e2ba6931edc370a6d136 · source-0501c5d492568995d1ad · source-6f56acb7daeaff4fc751 · source-2985b47e71e55bc4a786 · source-a14d627582ebac50004d

    Original structured fields
    {
      "author": null,
      "date": "2024-01-02",
      "gist": "the style-list leak — a ~16,000-name sheet of artists midjourney can mimic goes viral beside the 4,700-name exhibit j. named victims replace abstract scraping; the lanham theory gets its evidence.",
      "id": "cov-style-list",
      "publisher": "artnews / the art newspaper / nbc",
      "section": "lawsuits",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-artnews-list",
        "src-ci-artnewspaper-list",
        "src-ci-nbc-list",
        "src-ci-register-list",
        "src-ci-exhibit-j"
      ],
      "title": "the 16,000-name list",
      "traction": "a google sheet as exhibit",
      "url": "https://www.artnews.com/art-news/news/midjourney-ai-artists-database-1234691955/"
    }
  51. into discovery · midjourney-coverage-items · 2024-08-12 (day)

    Original location · source-d0d43510aa07be1b8536 · source-fef89e04f9d989fcfcff · source-a59b5f587b91762320c5 · source-1516d0b1e6fff3880760

    Original structured fields
    {
      "author": null,
      "date": "2024-08-12",
      "gist": "orrick lets the core copyright claims and the midjourney lanham claim proceed to discovery — 'created to facilitate that infringement by design' is a plausible read, he writes; dmca claims die. internal comms open up.",
      "id": "cov-orrick-discovery",
      "publisher": "reuters / ars technica / wapo",
      "section": "lawsuits",
      "sentiment": "critical",
      "sourceIds": [
        "src-ci-reuters-orrick",
        "src-ci-ars-orrick",
        "src-ci-wapo-orrick",
        "src-ci-courthousenews-orrick"
      ],
      "title": "into discovery",
      "traction": null,
      "url": "https://www.reuters.com/legal/litigation/ai-companies-lose-bid-dismiss-parts-visual-artists-copyright-case-2024-08-13/"
    }