- [ceos own bio: senior→staff→ceo→staff-engineer path](https://ershadk.com/) — ershadk.com (undated, reporting). ceo's own bio: senior→staff→ceo→staff-engineer path; moved to nyc
- [pencil-icon origin](https://www.fastcompany.com/1835159/whos-next-pinterest-designer-sahil-lavingia-and-his-new-e-commerce-site-gumroad) — fast company (2012-04-25, interview). pencil-icon origin; 5% cut then
- [inside the raise](https://www.forbes.com/sites/alexkonrad/2021/03/22/gumroad-crowdfunding-results-sahil-lavingia-investing/) — forbes (2021-03-22, repo). inside the raise; $679 avg; waitlist
- [detailed metrics](https://getlatka.com/interviews/gumroad-sahil-lavingia-2019) — getlatka (2019-07, interview). detailed metrics; "$7m at 1x + $2m bridge at 4x"; growth rates; fee fork; creator distribution
- [main app source (mit)](https://github.com/antiwork/gumroad) — github (2025-04-03, reporting). main app source (mit); ~9.7k stars sep 2026
- [antiwork org repo list w/ creation dates (2012 forks → 2026 agent repos)](https://github.com/orgs/antiwork/repositories) — github (undated, reporting). antiwork org repo list w/ creation dates (2012 forks → 2026 agent repos)
- [spl content repo (org later renamed antiwork)](https://github.com/gumroad/small-product-lab) — github (2015-12-09, reporting). spl content repo (org later renamed antiwork)
- [ai landing-page generator product](https://gum.new/) — gum.new (2025, reporting). ai landing-page generator product
- [official adult-content policy](https://gumroad.com/help/article/156-gumroad-and-adult-content) — gumroad (undated, reporting). official adult-content policy
- [discover mechanics](https://gumroad.com/help/article/79-gumroad-discover) — gumroad (undated, reporting). discover mechanics; auto-enrolled affiliates
- [official fee help article](https://help.gumroad.com/article/66-gumroads-fees) — help.gumroad.com (undated, reporting). official fee help article
- [transition coverage + tweets](https://www.hindustantimes.com/trending/us/indian-man-becomes-ceo-months-after-moving-to-nyc-internet-celebrates-mallu-power-101763709502690.html) — hindustantimes.com (2025-11-21, repo). transition coverage + tweets
- [gumroad increases fee to 10%](https://news.ycombinator.com/item?id=34031367) — hacker news (2022-12, community). "gumroad increases fee to 10%"; ~13% effective math
- [show hn thread](https://news.ycombinator.com/item?id=2406614) — hacker news (2011-04-04, community). show hn thread; launch details, 30%-cut musing, 1,000+ users
- [essay hits #1 on hn](https://news.ycombinator.com/item?id=19105733) — hacker news (2019-02, community). essay hits #1 on hn; discussion
- [first open board meeting](https://www.indiehackers.com/product/gumroad/held-our-first-open-board-meeting--LmJcNZjnFg8JY3Ural8) — indie hackers (2019-08-15, reporting). first open board meeting
- [announcement-via-tweet](https://www.indiehackers.com/post/gumroad-is-going-to-increase-its-fees-to-10-for-everyone-jan-31st-ff59a0963e) — indie hackers (2022-12, community). announcement-via-tweet; backlash
- [the creator-owner economy: gumroads ipo](https://sahillavingia.com/ipo) — sahil lavingia (2021-03, reporting). "the creator-owner economy: gumroad's 'ipo'"; 7,303 investors; 12 hours; $6m total
- [ceo handoff announcement](https://www.linkedin.com/posts/sahillavingia_exciting-news-after-14-years-im-stepping-activity-7397043674561335298-OSax) — linkedin (2025-11-19, reporting). ceo handoff announcement; jan 2026 meetings
- [dividends + minority-acquisition offers](https://www.linkedin.com/posts/sahillavingia_the-deal-jeff-bezos-got-on-basecamp-activity-7142857456216375296-OsPG) — linkedin (2023-12-19, reporting). dividends + minority-acquisition offers
- [dumbo office announcement](https://www.linkedin.com/posts/sahillavingia_new-gumroad-office-in-dumbo-brooklyn-activity-7173829505935953920-cKsQ) — linkedin (2024-03-13, reporting). dumbo office announcement
- [linkedin](https://www.linkedin.com/posts/danielvassallo_i-just-sold-my-business-small-bets-for-36m-activity-7319108700080599041-SCfp) — linkedin (2025-04-18, reporting). $3.6m/90% sale; 10% prior for $500k; terms
- [small product lab announcement](https://shl.medium.com/the-small-product-lab-39ed7404ca3a) — shl.medium.com (2015-06-15, reporting). small product lab announcement; "24-person startup"
- [subscriptions launch](https://musically.com/2013/08/08/d2c-commerce-service-gumroad-adds-subscriptions-option/) — musically.com (2013-08-08, repo). subscriptions launch
- [kunnakkadan profile](https://www.newindianexpress.com/business/2025/Nov/22/from-keralas-free-software-circles-to-san-francisco-corner-office-ershad-kunnakkadan-is-100-million-turnover-gumroads-new-ceo) — newindianexpress.com (2025-11-22, repo). kunnakkadan profile; ">$100m gmv"; appointed thursday
- [npr interview](https://www.npr.org/2025/06/02/nx-s1-5417994/former-doge-engineer-shares-his-experience-working-for-the-cost-cutting-unit) — npr.org (2025-06-02, interview). npr interview; "surprised how efficient"
- [criticism: 30% discover invisibility in dashboards](https://owelet.app/blog/gumroad-fees) — owelet.app (2026, community). criticism: 30% discover invisibility in dashboards
- [part-time org details](https://www.parttimetech.io/p/sahil-lavingia-part1) — part-time tech (2022-12-08, interview). part-time org details; flexile waitlist
- [dated fee-schedule archaeology (wayback + repo code)](https://picklog.cc/blog/gumroad-fees) — picklog (2026-09, community). dated fee-schedule archaeology (wayback + repo code); six regimes since 2020; aug-2026 tier
- [10%+$0](https://gumroad.com/pricing) — gumroad (undated, reporting). 10%+$0.50 direct; 30% discover; jan 1, 2025 transition faq
- [munchable investigation](https://www.propublica.org/article/trump-doge-veterans-affairs-ai-contracts-health-care) — propublica (2025-06-06, repo). munchable investigation; hallucinated $34m; 24+ cancellations
- [prompt/code analysis](https://www.propublica.org/article/inside-ai-tool-doge-veterans-affairs-contracts-sahil-lavingia) — propublica (2025-06-06, repo). prompt/code analysis; "mistakes were made"
- [deal page: $100m cap](https://republic.com/gumroad-march-2021) — republic (2021, reporting). deal page: $100m cap; closed apr 7, 2021; 7,331 investors
- [reuters: doge to fizzle out](https://www.dailymaverick.co.za/article/2025-05-30-without-musk-doge-likely-to-fizzle-out-says-ex-staffer/) — dailymaverick.co.za (2025-05-30, repo). reuters: doge to "fizzle out"
- [notes gumroad + helper repos open-sourced](https://rubyai.beehiiv.com/p/ruby-ai-news-may-6th-2025-0759ed6959691fd4) — rubyai.beehiiv.com (2025-05-06, community). notes gumroad + helper repos open-sourced
- [gmv $73m→$142m](https://sacra.com/research/gumroad-android-creator-economy/) — sacra (2021-03-04, repo). gmv $73m→$142m; ~$9m rev 2020; ~6.5% take; profitable since 2017; churn data
- [2026 annual meeting](https://sahil.gumroad.com/p/gumroad-2026-annual-meeting-new-ceo-and-more) — sahil lavingia (2026-02-24, reporting). 2026 annual meeting; new ceo; buybacks/dividends via flexile
- [oss bounty program evidence ($10k+ earned)](https://sankalp.bearblog.dev/antiwork-pr-contribution/) — sankalp.bearblog.dev (2025-08, community). oss bounty program evidence ($10k+ earned)
- [c-ar: fy2023 $20](https://www.sec.gov/Archives/edgar/data/1532978/000153297824000002/0001532978-24-000002-index.htm) — sec (2024-05-15, primary). c-ar: fy2023 $20.74m/$8.91m ni; fy2022 $10.56m/−$1.24m; 1 employee
- [c-ar fy2024 (period 2024-12-31): $18](https://www.sec.gov/Archives/edgar/data/1532978/000153297826000001/0001532978-26-000001-index.htm) — sec (2026-04-08, primary). c-ar fy2024 (period 2024-12-31): $18.95m/$4.29m ni; 2 employees
- [c-ar fy2025 (period 2025-12-31): $17](https://www.sec.gov/Archives/edgar/data/1532978/000153297826000003/0001532978-26-000003-index.htm) — sec (2026-04-08, primary). c-ar fy2025 (period 2025-12-31): $17.79m/$3.79m ni; cash $6.15m
- [c-tr termination](https://www.sec.gov/Archives/edgar/data/1532978/000153297826000005/0001532978-26-000005-index.htm) — sec (2026-04-14, primary). c-tr termination; cfo steven olson; 3 employees
- [form c-u progress update](https://www.sec.gov/Archives/edgar/data/1532978/000153297821000003/0001532978-21-000003-index.htm) — sec (2021-04-08, primary). form c-u progress update
- [form d: first sale 2011-09-30](https://www.sec.gov/Archives/edgar/data/1532978/000153297811000001/0001532978-11-000001-index.htm) — sec (2011-10-24, primary). form d: first sale 2011-09-30; $899,999 of $999,999; 8 investors
- [form d: $6,999,994 sold](https://www.sec.gov/Archives/edgar/data/1532978/000153297812000002/0001532978-12-000002-index.htm) — sec (2012-05-10, primary). form d: $6,999,994 sold; 14 investors; abbott director
- [form d: c-1/c-2 preferred](https://www.sec.gov/Archives/edgar/data/1532978/000186555623000001/0001865556-23-000001-index.htm) — sec (2023-06-16, primary). form d: c-1/c-2 preferred; $6.28m auth/$1.22m sold; 7 investors
- [form d: c-3 preferred + safes](https://www.sec.gov/Archives/edgar/data/1532978/000178846324000002/0001788463-24-000002-index.htm) — sec (2024-03-04, primary). form d: c-3 preferred + safes; $2,136,975; 1 investor
- [d/a: seed finalized $1,093,948](https://www.sec.gov/Archives/edgar/data/1532978/000153297812000001/0001532978-12-000001-index.htm) — sec (2012-03-21, primary). d/a: seed finalized $1,093,948; 10 investors
- [form c: fy2019/fy2020 gaaps](https://www.sec.gov/Archives/edgar/data/1532978/000153297821000001/gumroadformc.pdf) — sec (2021-03-15, primary). form c: fy2019/fy2020 gaaps; safe terms; ~20k monthly creators; discover ~4% gmv; runway
- [build details (main](https://www.starterstory.com/gumroad-case-study) — starterstory.com (2024-05, repo). build details (main.py, app engine); metrics self-reported/unreliable
- [oss reactions incl](https://www.sublyna.com/blog/gumroad-now-open-source) — sublyna (2025-05-07, community). oss reactions incl. license debate
- [twitter ends buy partnerships (feb 1 end)](https://techcrunch.com/2017/01/17/bye-buy-on-twitter/) — techcrunch (2017-01-17, repo). twitter ends buy partnerships (feb 1 end)
- [$6m raise](https://techcrunch.com/2021/03/15/gumroad-wants-to-make-equity-crowdfunding-mainstream/) — techcrunch (2021-03-15, repo). $6m raise; reg cf cap-change context
- [iphone library app](https://techcrunch.com/2014/09/30/gumroad-iphone-app/) — techcrunch (2014-09-30, repo). iphone library app
- [layoffs: 22 → ~3 staff](https://techcrunch.com/2015/11/05/layoffs-hit-gumroad-as-the-payments-startup-restructures/) — techcrunch (2015-11-05, repo). layoffs: 22 → ~3 staff
- [nsfw ban](https://techcrunch.com/2024/03/15/gumroad-no-longer-allows-most-nsfw-art-leaving-its-adult-creators-panicked/) — techcrunch (2024-03-15, repo). nsfw ban; processor pressure; lavingia quotes
- [publishing features](https://techcrunch.com/2013/01/23/gumroad-publishing-update/) — techcrunch (2013-01-23, repo). publishing features; $100k authors
- [seed announcement](https://techcrunch.com/2012/02/08/gumroad-gets-1-1-million-from-chris-sacca-max-levchin-and-others-to-turn-any-link-into-a-payment-system/) — techcrunch (2012-02-08, repo). seed announcement
- [$7m series a](https://techcrunch.com/2012/05/07/gumroad-7-million-series-a-kleiner-perkins/) — techcrunch (2012-05-07, repo). $7m series a; total >$8m
- [twitter buy button](https://techcrunch.com/2014/09/08/twitter-commerce-buy-now/) — techcrunch (2014-09-08, repo). twitter buy button; gumroad partner
- [verge coverage](https://www.theverge.com/2020/11/19/21572698/gumroad-patreon-like-memberships-support-creators) — the verge (2020-11-19, repo). verge coverage
- [tier ladder 9%→2](https://www.theverge.com/2021/8/30/22640102/gumroad-creator-pricing-platform-lower-fees) — the verge (2021-08-30, repo). tier ladder 9%→2.9%; pro tier ended
- [earliest located /discover capture](https://web.archive.org/web/20160418201215/https://gumroad.com/discover) — wayback machine (2016-04-18, community). earliest located /discover capture
- [premium tier announcement analysis](https://www.webcomics.com/articles/tech/gumroad-announces-a-premium-service/) — webcomics.com (2015-12-01, repo). premium tier announcement analysis
- [tertiary](https://en.wikipedia.org/wiki/Gumroad) — wikipedia (undated, repo). tertiary; source of unverified "sachin khanna" co-founder claim
- [discover existed (weak) by mid-2018](https://wip.co/posts/do-you-have-experience-of-getting-sales-from-gumroad-s-discover-page-ar9dq3) — wip.co (2018-06-29, community). discover existed (weak) by mid-2018
- [profile](https://www.wired.com/2012/06/gumroad-ecommerce/) — wired (2012-06, repo). profile; delk quote; turntable.fm background
- [irs career employee](https://www.wired.com/story/big-interview-event-sahil-lavingia/) — wired (2025-12, repo). irs career employee; joined nov 2025; ~10-yr plan; corcos recruiting
- [public board meeting archive (aug 2019–)](https://www.youtube.com/playlist?list=PL_DfN-mKCGNuswqERc6sIA8urYAKARc6s) — youtube (2019, reporting). public board meeting archive (aug 2019–)
- [gumroad](https://gumroad.com/about) — gumroad (undated, primary). ~$2.02m/wk counter; "0 to $1"; "small bets" vocabulary
- [apache-2](https://www.agenticcommerce.dev/) — agentic commerce protocol (undated, primary). apache-2.0 acp; via api or mcp
- [instant checkout](https://openai.com/index/buy-it-in-chatgpt/) — openai (2025-09-29, primary). instant checkout; etsy live, 1m+ shopify "coming"
- [spt primitive](https://stripe.com/newsroom/news/stripe-openai-instant-checkout) — stripe (2025-09-29, reporting). spt primitive; merchant keeps psp
- [betting-pool quote via ohanian](https://fortune.com/2024/02/04/sam-altman-one-person-unicorn-silicon-valley-founder-myth/) — fortune (2024-02-04, reporting). betting-pool quote via ohanian
- [2026, hedged 70–80%](https://www.inc.com/ben-sherry/anthropic-ceo-dario-amodei-predicts-the-first-billion-dollar-solopreneur-by-2026/91193609) — inc. (2025-05-23, reporting). "2026," hedged 70–80%
- [ap2 mandates](https://cloud.google.com/blog/products/ai-machine-learning/announcing-agents-to-payments-ap2-protocol) — google cloud (2025-09-16, primary). ap2 mandates; 60+ partners
- [over $1 billion claim](https://gumroad.gumroad.com/p/gumroad-april-recap-what-we-ve-shipped-7e74f120-3bf1-4a04-962a-abab84e1adaf) — gumroad (2025-04, primary). "over $1 billion" claim
- [82% artist share](https://web.archive.org/web/20220803222433/https://blog.bandcamp.com/2022/03/02/bandcamp-is-joining-epic/) — wayback machine (2022-03-02, primary). 82% artist share; ~$1b paid
- [profitable since 2012](https://www.musicbusinessworldwide.com/songtradr-says-it-will-work-towards-a-fair-and-equitable-outcome-for-bandcamp/) — music business worldwide (2023-10, reporting). profitable since 2012; $1.19b cumulative
- [~$11m 2020 revenue, +85% yoy](https://www.businessinsider.com/sahil-lavingia-gumroad-no-full-time-employees-meetings-deadlines-2021-1) — business insider (2021-01-19, reporting). ~$11m 2020 revenue, +85% yoy


Published by @ben in profile revision 1.
Original document: https://hraness.com/gumroad/sources
Original credited author: Hraness
AI-drafted at Ben Guo's direct request and credited to Hraness; every claim links to its cataloged source.

## Structured source and record data

````json
{"anchors":[],"provenance":{"draftingDisclosure":"AI-drafted at Ben Guo's direct request and credited to Hraness; every claim links to its cataloged source.","originalAuthor":"Hraness","originalRevision":"094b4eef1f044e654029d516be793a44d707d95032816171061fd1102631c380","originalUrl":"https://hraness.com/gumroad/sources","source":"hraness"},"records":[],"sources":[{"author":null,"id":"source-74b93beae04b36a8aa70","note":"ceo's own bio: senior→staff→ceo→staff-engineer path; moved to nyc","originalId":"src-h-ershadk","published":{"precision":"unknown","text":"undated"},"publisher":"ershadk.com","title":"ceos own bio: senior→staff→ceo→staff-engineer path","type":"reporting","url":"https://ershadk.com/"},{"author":null,"id":"source-2bb1ba3f112869bc5282","note":"pencil-icon origin; 5% cut then","originalId":"src-h-fastco-2012","published":{"precision":"day","text":"2012-04-25"},"publisher":"fast company","title":"pencil-icon origin","type":"interview","url":"https://www.fastcompany.com/1835159/whos-next-pinterest-designer-sahil-lavingia-and-his-new-e-commerce-site-gumroad"},{"author":null,"id":"source-683586a095dcd97d72c5","note":"inside the raise; $679 avg; waitlist","originalId":"src-h-forbes-crowdfund","published":{"precision":"day","text":"2021-03-22"},"publisher":"forbes","title":"inside the raise","type":"repo","url":"https://www.forbes.com/sites/alexkonrad/2021/03/22/gumroad-crowdfunding-results-sahil-lavingia-investing/"},{"author":null,"id":"source-cd0215789d564aafec91","note":"detailed metrics; \"$7m at 1x + $2m bridge at 4x\"; growth rates; fee fork; creator distribution","originalId":"src-h-getlatka-interview","published":{"precision":"month","text":"2019-07"},"publisher":"getlatka","title":"detailed metrics","type":"interview","url":"https://getlatka.com/interviews/gumroad-sahil-lavingia-2019"},{"author":null,"id":"source-70f0e875aba2e98ce30a","note":"main app source (mit); ~9.7k stars sep 2026","originalId":"src-h-github-gumroad","published":{"precision":"day","text":"2025-04-03"},"publisher":"github","title":"main app source (mit)","type":"reporting","url":"https://github.com/antiwork/gumroad"},{"author":null,"id":"source-13ffb57ac97ec2833944","note":"antiwork org repo list w/ creation dates (2012 forks → 2026 agent repos)","originalId":"src-h-github-org","published":{"precision":"unknown","text":"undated"},"publisher":"github","title":"antiwork org repo list w/ creation dates (2012 forks → 2026 agent repos)","type":"reporting","url":"https://github.com/orgs/antiwork/repositories"},{"author":null,"id":"source-5838271c6392170f8d90","note":"spl content repo (org later renamed antiwork)","originalId":"src-h-github-spl","published":{"precision":"day","text":"2015-12-09"},"publisher":"github","title":"spl content repo (org later renamed antiwork)","type":"reporting","url":"https://github.com/gumroad/small-product-lab"},{"author":null,"id":"source-3448f1f5b5edda2f9c37","note":"ai landing-page generator product","originalId":"src-h-gumnew","published":{"precision":"year","text":"2025"},"publisher":"gum.new","title":"ai landing-page generator product","type":"reporting","url":"https://gum.new/"},{"author":null,"id":"source-e3a0c51d18e6b07dd0de","note":"official adult-content policy","originalId":"src-h-help-adult","published":{"precision":"unknown","text":"undated"},"publisher":"gumroad","title":"official adult-content policy","type":"reporting","url":"https://gumroad.com/help/article/156-gumroad-and-adult-content"},{"author":null,"id":"source-255779a038c91030706b","note":"discover mechanics; auto-enrolled affiliates","originalId":"src-h-help-discover","published":{"precision":"unknown","text":"undated"},"publisher":"gumroad","title":"discover mechanics","type":"reporting","url":"https://gumroad.com/help/article/79-gumroad-discover"},{"author":null,"id":"source-7828047d61b2105cf21b","note":"official fee help article","originalId":"src-h-help-fees","published":{"precision":"unknown","text":"undated"},"publisher":"help.gumroad.com","title":"official fee help article","type":"reporting","url":"https://help.gumroad.com/article/66-gumroads-fees"},{"author":null,"id":"source-28e4777e347c47f6b6ad","note":"transition coverage + tweets","originalId":"src-h-hindustantimes","published":{"precision":"day","text":"2025-11-21"},"publisher":"hindustantimes.com","title":"transition coverage + tweets","type":"repo","url":"https://www.hindustantimes.com/trending/us/indian-man-becomes-ceo-months-after-moving-to-nyc-internet-celebrates-mallu-power-101763709502690.html"},{"author":null,"id":"source-2b44917f1b16d2355e88","note":"\"gumroad increases fee to 10%\"; ~13% effective math","originalId":"src-h-hn-fee2022","published":{"precision":"month","text":"2022-12"},"publisher":"hacker news","title":"gumroad increases fee to 10%","type":"community","url":"https://news.ycombinator.com/item?id=34031367"},{"author":null,"id":"source-6f2fece25cc093bd09c8","note":"show hn thread; launch details, 30%-cut musing, 1,000+ users","originalId":"src-h-hn-launch","published":{"precision":"day","text":"2011-04-04"},"publisher":"hacker news","title":"show hn thread","type":"community","url":"https://news.ycombinator.com/item?id=2406614"},{"author":null,"id":"source-b75a45b1df46ced4914e","note":"essay hits #1 on hn; discussion","originalId":"src-h-hn-reflecting","published":{"precision":"month","text":"2019-02"},"publisher":"hacker news","title":"essay hits #1 on hn","type":"community","url":"https://news.ycombinator.com/item?id=19105733"},{"author":null,"id":"source-c86341f3ec26ef149031","note":"first open board meeting","originalId":"src-h-ih-boardmeeting","published":{"precision":"day","text":"2019-08-15"},"publisher":"indie hackers","title":"first open board meeting","type":"reporting","url":"https://www.indiehackers.com/product/gumroad/held-our-first-open-board-meeting--LmJcNZjnFg8JY3Ural8"},{"author":null,"id":"source-48391d3eaede7b127615","note":"announcement-via-tweet; backlash","originalId":"src-h-ih-fee2022","published":{"precision":"month","text":"2022-12"},"publisher":"indie hackers","title":"announcement-via-tweet","type":"community","url":"https://www.indiehackers.com/post/gumroad-is-going-to-increase-its-fees-to-10-for-everyone-jan-31st-ff59a0963e"},{"author":null,"id":"source-0695e820229eb31f8bf2","note":"\"the creator-owner economy: gumroad's 'ipo'\"; 7,303 investors; 12 hours; $6m total","originalId":"src-h-ipo-post","published":{"precision":"month","text":"2021-03"},"publisher":"sahil lavingia","title":"the creator-owner economy: gumroads ipo","type":"reporting","url":"https://sahillavingia.com/ipo"},{"author":null,"id":"source-69aa8d3a12a317a5747b","note":"ceo handoff announcement; jan 2026 meetings","originalId":"src-h-li-ceo-transition","published":{"precision":"day","text":"2025-11-19"},"publisher":"linkedin","title":"ceo handoff announcement","type":"reporting","url":"https://www.linkedin.com/posts/sahillavingia_exciting-news-after-14-years-im-stepping-activity-7397043674561335298-OSax"},{"author":null,"id":"source-5e99492f4edba177c8d3","note":"dividends + minority-acquisition offers","originalId":"src-h-li-dividends2023","published":{"precision":"day","text":"2023-12-19"},"publisher":"linkedin","title":"dividends + minority-acquisition offers","type":"reporting","url":"https://www.linkedin.com/posts/sahillavingia_the-deal-jeff-bezos-got-on-basecamp-activity-7142857456216375296-OsPG"},{"author":null,"id":"source-6c5fbe2b59cca71c8534","note":"dumbo office announcement","originalId":"src-h-li-nyc-office","published":{"precision":"day","text":"2024-03-13"},"publisher":"linkedin","title":"dumbo office announcement","type":"reporting","url":"https://www.linkedin.com/posts/sahillavingia_new-gumroad-office-in-dumbo-brooklyn-activity-7173829505935953920-cKsQ"},{"author":null,"id":"source-e77cf1ab7d4ceffff334","note":"$3.6m/90% sale; 10% prior for $500k; terms","originalId":"src-h-li-vassallo","published":{"precision":"day","text":"2025-04-18"},"publisher":"linkedin","title":"linkedin","type":"reporting","url":"https://www.linkedin.com/posts/danielvassallo_i-just-sold-my-business-small-bets-for-36m-activity-7319108700080599041-SCfp"},{"author":null,"id":"source-a18c50a3361f69706c3f","note":"small product lab announcement; \"24-person startup\"","originalId":"src-h-medium-spl","published":{"precision":"day","text":"2015-06-15"},"publisher":"shl.medium.com","title":"small product lab announcement","type":"reporting","url":"https://shl.medium.com/the-small-product-lab-39ed7404ca3a"},{"author":null,"id":"source-dc5759837251607d4ae2","note":"subscriptions launch","originalId":"src-h-musically-subs","published":{"precision":"day","text":"2013-08-08"},"publisher":"musically.com","title":"subscriptions launch","type":"repo","url":"https://musically.com/2013/08/08/d2c-commerce-service-gumroad-adds-subscriptions-option/"},{"author":null,"id":"source-4ec23f15f3a190d79215","note":"kunnakkadan profile; \">$100m gmv\"; appointed thursday","originalId":"src-h-newindianexpress","published":{"precision":"day","text":"2025-11-22"},"publisher":"newindianexpress.com","title":"kunnakkadan profile","type":"repo","url":"https://www.newindianexpress.com/business/2025/Nov/22/from-keralas-free-software-circles-to-san-francisco-corner-office-ershad-kunnakkadan-is-100-million-turnover-gumroads-new-ceo"},{"author":null,"id":"source-9aa0bef080fbda28a43b","note":"npr interview; \"surprised how efficient\"","originalId":"src-h-npr-doge","published":{"precision":"day","text":"2025-06-02"},"publisher":"npr.org","title":"npr interview","type":"interview","url":"https://www.npr.org/2025/06/02/nx-s1-5417994/former-doge-engineer-shares-his-experience-working-for-the-cost-cutting-unit"},{"author":null,"id":"source-f2b0649f484431068867","note":"criticism: 30% discover invisibility in dashboards","originalId":"src-h-owelet","published":{"precision":"year","text":"2026"},"publisher":"owelet.app","title":"criticism: 30% discover invisibility in dashboards","type":"community","url":"https://owelet.app/blog/gumroad-fees"},{"author":null,"id":"source-9d07bdec3b05ed0ca2fd","note":"part-time org details; flexile waitlist","originalId":"src-h-parttimetech","published":{"precision":"day","text":"2022-12-08"},"publisher":"part-time tech","title":"part-time org details","type":"interview","url":"https://www.parttimetech.io/p/sahil-lavingia-part1"},{"author":null,"id":"source-012f93618e9adcf5323e","note":"dated fee-schedule archaeology (wayback + repo code); six regimes since 2020; aug-2026 tier","originalId":"src-h-picklog","published":{"precision":"month","text":"2026-09"},"publisher":"picklog","title":"dated fee-schedule archaeology (wayback + repo code)","type":"community","url":"https://picklog.cc/blog/gumroad-fees"},{"author":null,"id":"source-99e26cd6e0fa52130e05","note":"10%+$0.50 direct; 30% discover; jan 1, 2025 transition faq","originalId":"src-h-pricing","published":{"precision":"unknown","text":"undated"},"publisher":"gumroad","title":"10%+$0","type":"reporting","url":"https://gumroad.com/pricing"},{"author":null,"id":"source-89d0516304a6202614a1","note":"munchable investigation; hallucinated $34m; 24+ cancellations","originalId":"src-h-propublica","published":{"precision":"day","text":"2025-06-06"},"publisher":"propublica","title":"munchable investigation","type":"repo","url":"https://www.propublica.org/article/trump-doge-veterans-affairs-ai-contracts-health-care"},{"author":null,"id":"source-f31bbbabbc6bed4c0e05","note":"prompt/code analysis; \"mistakes were made\"","originalId":"src-h-propublica-2","published":{"precision":"day","text":"2025-06-06"},"publisher":"propublica","title":"prompt/code analysis","type":"repo","url":"https://www.propublica.org/article/inside-ai-tool-doge-veterans-affairs-contracts-sahil-lavingia"},{"author":null,"id":"source-e0506894125c24a9d164","note":"deal page: $100m cap; closed apr 7, 2021; 7,331 investors","originalId":"src-h-republic","published":{"precision":"year","text":"2021"},"publisher":"republic","title":"deal page: $100m cap","type":"reporting","url":"https://republic.com/gumroad-march-2021"},{"author":null,"id":"source-a2d0eba54b6b51bf4667","note":"reuters: doge to \"fizzle out\"","originalId":"src-h-reuters-doge","published":{"precision":"day","text":"2025-05-30"},"publisher":"dailymaverick.co.za","title":"reuters: doge to fizzle out","type":"repo","url":"https://www.dailymaverick.co.za/article/2025-05-30-without-musk-doge-likely-to-fizzle-out-says-ex-staffer/"},{"author":null,"id":"source-b7464b1e4bd12ea2debc","note":"notes gumroad + helper repos open-sourced","originalId":"src-h-rubyai","published":{"precision":"day","text":"2025-05-06"},"publisher":"rubyai.beehiiv.com","title":"notes gumroad + helper repos open-sourced","type":"community","url":"https://rubyai.beehiiv.com/p/ruby-ai-news-may-6th-2025-0759ed6959691fd4"},{"author":null,"id":"source-0150a45bdbf7f8d7d0e2","note":"gmv $73m→$142m; ~$9m rev 2020; ~6.5% take; profitable since 2017; churn data","originalId":"src-h-sacra","published":{"precision":"day","text":"2021-03-04"},"publisher":"sacra","title":"gmv $73m→$142m","type":"repo","url":"https://sacra.com/research/gumroad-android-creator-economy/"},{"author":null,"id":"source-32762f85e736f623a695","note":"2026 annual meeting; new ceo; buybacks/dividends via flexile","originalId":"src-h-sahil-2026-meeting","published":{"precision":"day","text":"2026-02-24"},"publisher":"sahil lavingia","title":"2026 annual meeting","type":"reporting","url":"https://sahil.gumroad.com/p/gumroad-2026-annual-meeting-new-ceo-and-more"},{"author":null,"id":"source-94a61a13667c7e01dde6","note":"oss bounty program evidence ($10k+ earned)","originalId":"src-h-sankalp","published":{"precision":"month","text":"2025-08"},"publisher":"sankalp.bearblog.dev","title":"oss bounty program evidence ($10k+ earned)","type":"community","url":"https://sankalp.bearblog.dev/antiwork-pr-contribution/"},{"author":null,"id":"source-0d50319b661a2b28ec0c","note":"c-ar: fy2023 $20.74m/$8.91m ni; fy2022 $10.56m/−$1.24m; 1 employee","originalId":"src-h-sec-car-2024","published":{"precision":"day","text":"2024-05-15"},"publisher":"sec","title":"c-ar: fy2023 $20","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297824000002/0001532978-24-000002-index.htm"},{"author":null,"id":"source-cf882e22d9156a304ecc","note":"c-ar fy2024 (period 2024-12-31): $18.95m/$4.29m ni; 2 employees","originalId":"src-h-sec-car-2026a","published":{"precision":"day","text":"2026-04-08"},"publisher":"sec","title":"c-ar fy2024 (period 2024-12-31): $18","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297826000001/0001532978-26-000001-index.htm"},{"author":null,"id":"source-09a5cc0d5dc1883a0785","note":"c-ar fy2025 (period 2025-12-31): $17.79m/$3.79m ni; cash $6.15m","originalId":"src-h-sec-car-2026b","published":{"precision":"day","text":"2026-04-08"},"publisher":"sec","title":"c-ar fy2025 (period 2025-12-31): $17","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297826000003/0001532978-26-000003-index.htm"},{"author":null,"id":"source-08ab3714a71691a88d6e","note":"c-tr termination; cfo steven olson; 3 employees","originalId":"src-h-sec-ctr-2026","published":{"precision":"day","text":"2026-04-14"},"publisher":"sec","title":"c-tr termination","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297826000005/0001532978-26-000005-index.htm"},{"author":null,"id":"source-c50700901ade2dc3a63c","note":"form c-u progress update","originalId":"src-h-sec-cu-2021","published":{"precision":"day","text":"2021-04-08"},"publisher":"sec","title":"form c-u progress update","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297821000003/0001532978-21-000003-index.htm"},{"author":null,"id":"source-24abc127550b01f0e195","note":"form d: first sale 2011-09-30; $899,999 of $999,999; 8 investors","originalId":"src-h-sec-d-2011","published":{"precision":"day","text":"2011-10-24"},"publisher":"sec","title":"form d: first sale 2011-09-30","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297811000001/0001532978-11-000001-index.htm"},{"author":null,"id":"source-4546ae8609f133fbbfbc","note":"form d: $6,999,994 sold; 14 investors; abbott director","originalId":"src-h-sec-d-2012","published":{"precision":"day","text":"2012-05-10"},"publisher":"sec","title":"form d: $6,999,994 sold","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297812000002/0001532978-12-000002-index.htm"},{"author":null,"id":"source-f4e1b57e0140d7b7b730","note":"form d: c-1/c-2 preferred; $6.28m auth/$1.22m sold; 7 investors","originalId":"src-h-sec-d-2023","published":{"precision":"day","text":"2023-06-16"},"publisher":"sec","title":"form d: c-1/c-2 preferred","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000186555623000001/0001865556-23-000001-index.htm"},{"author":null,"id":"source-7e0b21285d7b50f2104d","note":"form d: c-3 preferred + safes; $2,136,975; 1 investor","originalId":"src-h-sec-d-2024","published":{"precision":"day","text":"2024-03-04"},"publisher":"sec","title":"form d: c-3 preferred + safes","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000178846324000002/0001788463-24-000002-index.htm"},{"author":null,"id":"source-539c4f5aaba35659da28","note":"d/a: seed finalized $1,093,948; 10 investors","originalId":"src-h-sec-da-2012","published":{"precision":"day","text":"2012-03-21"},"publisher":"sec","title":"d/a: seed finalized $1,093,948","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297812000001/0001532978-12-000001-index.htm"},{"author":null,"id":"source-533a4f6eeb0d39643124","note":"form c: fy2019/fy2020 gaaps; safe terms; ~20k monthly creators; discover ~4% gmv; runway","originalId":"src-h-sec-formc-2021","published":{"precision":"day","text":"2021-03-15"},"publisher":"sec","title":"form c: fy2019/fy2020 gaaps","type":"primary","url":"https://www.sec.gov/Archives/edgar/data/1532978/000153297821000001/gumroadformc.pdf"},{"author":null,"id":"source-45b40f76a8fd81f01e93","note":"build details (main.py, app engine); metrics self-reported/unreliable","originalId":"src-h-starterstory","published":{"precision":"month","text":"2024-05"},"publisher":"starterstory.com","title":"build details (main","type":"repo","url":"https://www.starterstory.com/gumroad-case-study"},{"author":null,"id":"source-2b4ce00af7bbd6f5e0eb","note":"oss reactions incl. license debate","originalId":"src-h-sublyna","published":{"precision":"day","text":"2025-05-07"},"publisher":"sublyna","title":"oss reactions incl","type":"community","url":"https://www.sublyna.com/blog/gumroad-now-open-source"},{"author":null,"id":"source-d7406f7516936e4a197f","note":"twitter ends buy partnerships (feb 1 end)","originalId":"src-h-tc-buy-dead","published":{"precision":"day","text":"2017-01-17"},"publisher":"techcrunch","title":"twitter ends buy partnerships (feb 1 end)","type":"repo","url":"https://techcrunch.com/2017/01/17/bye-buy-on-twitter/"},{"author":null,"id":"source-e6814f2e3b770c7fbb30","note":"$6m raise; reg cf cap-change context","originalId":"src-h-tc-crowdfund","published":{"precision":"day","text":"2021-03-15"},"publisher":"techcrunch","title":"$6m raise","type":"repo","url":"https://techcrunch.com/2021/03/15/gumroad-wants-to-make-equity-crowdfunding-mainstream/"},{"author":null,"id":"source-da4e5c70d6647c826fe8","note":"iphone library app","originalId":"src-h-tc-iphone","published":{"precision":"day","text":"2014-09-30"},"publisher":"techcrunch","title":"iphone library app","type":"repo","url":"https://techcrunch.com/2014/09/30/gumroad-iphone-app/"},{"author":null,"id":"source-3f464b55ccf4a17f1804","note":"layoffs: 22 → ~3 staff","originalId":"src-h-tc-layoffs","published":{"precision":"day","text":"2015-11-05"},"publisher":"techcrunch","title":"layoffs: 22 → ~3 staff","type":"repo","url":"https://techcrunch.com/2015/11/05/layoffs-hit-gumroad-as-the-payments-startup-restructures/"},{"author":null,"id":"source-ba56479d4d5330a46627","note":"nsfw ban; processor pressure; lavingia quotes","originalId":"src-h-tc-nsfw","published":{"precision":"day","text":"2024-03-15"},"publisher":"techcrunch","title":"nsfw ban","type":"repo","url":"https://techcrunch.com/2024/03/15/gumroad-no-longer-allows-most-nsfw-art-leaving-its-adult-creators-panicked/"},{"author":null,"id":"source-404f80225861be2840f6","note":"publishing features; $100k authors","originalId":"src-h-tc-publishing-2013","published":{"precision":"day","text":"2013-01-23"},"publisher":"techcrunch","title":"publishing features","type":"repo","url":"https://techcrunch.com/2013/01/23/gumroad-publishing-update/"},{"author":null,"id":"source-5f2a3e8ebf603d309921","note":"seed announcement","originalId":"src-h-tc-seed-2012","published":{"precision":"day","text":"2012-02-08"},"publisher":"techcrunch","title":"seed announcement","type":"repo","url":"https://techcrunch.com/2012/02/08/gumroad-gets-1-1-million-from-chris-sacca-max-levchin-and-others-to-turn-any-link-into-a-payment-system/"},{"author":null,"id":"source-daa62dc7acfb16ae8a9f","note":"$7m series a; total >$8m","originalId":"src-h-tc-seriesa","published":{"precision":"day","text":"2012-05-07"},"publisher":"techcrunch","title":"$7m series a","type":"repo","url":"https://techcrunch.com/2012/05/07/gumroad-7-million-series-a-kleiner-perkins/"},{"author":null,"id":"source-8b16074ea925473d491b","note":"twitter buy button; gumroad partner","originalId":"src-h-tc-twitter-buy","published":{"precision":"day","text":"2014-09-08"},"publisher":"techcrunch","title":"twitter buy button","type":"repo","url":"https://techcrunch.com/2014/09/08/twitter-commerce-buy-now/"},{"author":null,"id":"source-c39c36af4a2609ba1516","note":"verge coverage","originalId":"src-h-verge-memberships","published":{"precision":"day","text":"2020-11-19"},"publisher":"the verge","title":"verge coverage","type":"repo","url":"https://www.theverge.com/2020/11/19/21572698/gumroad-patreon-like-memberships-support-creators"},{"author":null,"id":"source-ab7943219e8903cb89e8","note":"tier ladder 9%→2.9%; pro tier ended","originalId":"src-h-verge-pricing2021","published":{"precision":"day","text":"2021-08-30"},"publisher":"the verge","title":"tier ladder 9%→2","type":"repo","url":"https://www.theverge.com/2021/8/30/22640102/gumroad-creator-pricing-platform-lower-fees"},{"author":null,"id":"source-2748e66e651e11ae1041","note":"earliest located /discover capture","originalId":"src-h-wayback-discover","published":{"precision":"day","text":"2016-04-18"},"publisher":"wayback machine","title":"earliest located /discover capture","type":"community","url":"https://web.archive.org/web/20160418201215/https://gumroad.com/discover"},{"author":null,"id":"source-0b88f286fae548a45d02","note":"premium tier announcement analysis","originalId":"src-h-webcomics-premium","published":{"precision":"day","text":"2015-12-01"},"publisher":"webcomics.com","title":"premium tier announcement analysis","type":"repo","url":"https://www.webcomics.com/articles/tech/gumroad-announces-a-premium-service/"},{"author":null,"id":"source-fa24e28b7e63383e6572","note":"tertiary; source of unverified \"sachin khanna\" co-founder claim","originalId":"src-h-wikipedia","published":{"precision":"unknown","text":"undated"},"publisher":"wikipedia","title":"tertiary","type":"repo","url":"https://en.wikipedia.org/wiki/Gumroad"},{"author":null,"id":"source-211235ac6c6d7f0b854d","note":"discover existed (weak) by mid-2018","originalId":"src-h-wip-discover","published":{"precision":"day","text":"2018-06-29"},"publisher":"wip.co","title":"discover existed (weak) by mid-2018","type":"community","url":"https://wip.co/posts/do-you-have-experience-of-getting-sales-from-gumroad-s-discover-page-ar9dq3"},{"author":null,"id":"source-74c26fabc45f38fa5c71","note":"profile; delk quote; turntable.fm background","originalId":"src-h-wired-2012","published":{"precision":"month","text":"2012-06"},"publisher":"wired","title":"profile","type":"repo","url":"https://www.wired.com/2012/06/gumroad-ecommerce/"},{"author":null,"id":"source-65f93234875ffbb3758e","note":"irs career employee; joined nov 2025; ~10-yr plan; corcos recruiting","originalId":"src-h-wired-big-interview","published":{"precision":"month","text":"2025-12"},"publisher":"wired","title":"irs career employee","type":"repo","url":"https://www.wired.com/story/big-interview-event-sahil-lavingia/"},{"author":null,"id":"source-0ac8929aced8ef846c34","note":"public board meeting archive (aug 2019–)","originalId":"src-h-yt-playlist","published":{"precision":"year","text":"2019"},"publisher":"youtube","title":"public board meeting archive (aug 2019–)","type":"reporting","url":"https://www.youtube.com/playlist?list=PL_DfN-mKCGNuswqERc6sIA8urYAKARc6s"},{"author":null,"id":"source-85a5d383c924e06a89ed","note":"~$2.02m/wk counter; \"0 to $1\"; \"small bets\" vocabulary","originalId":"src-i-about-page","published":{"precision":"unknown","text":"undated"},"publisher":"gumroad","title":"gumroad","type":"primary","url":"https://gumroad.com/about"},{"author":null,"id":"source-5062401d6f4e33ad0376","note":"apache-2.0 acp; via api or mcp","originalId":"src-i-acp-dev","published":{"precision":"unknown","text":"undated"},"publisher":"agentic commerce protocol","title":"apache-2","type":"primary","url":"https://www.agenticcommerce.dev/"},{"author":null,"id":"source-f61dd601943820d2ef66","note":"instant checkout; etsy live, 1m+ shopify \"coming\"","originalId":"src-i-acp-openai","published":{"precision":"day","text":"2025-09-29"},"publisher":"openai","title":"instant checkout","type":"primary","url":"https://openai.com/index/buy-it-in-chatgpt/"},{"author":null,"id":"source-6e36bf320e9da0977017","note":"spt primitive; merchant keeps psp","originalId":"src-i-acp-stripe","published":{"precision":"day","text":"2025-09-29"},"publisher":"stripe","title":"spt primitive","type":"reporting","url":"https://stripe.com/newsroom/news/stripe-openai-instant-checkout"},{"author":null,"id":"source-7858f52176bb05758169","note":"betting-pool quote via ohanian","originalId":"src-i-altman-fortune","published":{"precision":"day","text":"2024-02-04"},"publisher":"fortune","title":"betting-pool quote via ohanian","type":"reporting","url":"https://fortune.com/2024/02/04/sam-altman-one-person-unicorn-silicon-valley-founder-myth/"},{"author":null,"id":"source-fa39f7e830733db77044","note":"\"2026,\" hedged 70–80%","originalId":"src-i-amodei-inc","published":{"precision":"day","text":"2025-05-23"},"publisher":"inc.","title":"2026, hedged 70–80%","type":"reporting","url":"https://www.inc.com/ben-sherry/anthropic-ceo-dario-amodei-predicts-the-first-billion-dollar-solopreneur-by-2026/91193609"},{"author":null,"id":"source-8a06cae5ad816fdfa74e","note":"ap2 mandates; 60+ partners","originalId":"src-i-ap2-google","published":{"precision":"day","text":"2025-09-16"},"publisher":"google cloud","title":"ap2 mandates","type":"primary","url":"https://cloud.google.com/blog/products/ai-machine-learning/announcing-agents-to-payments-ap2-protocol"},{"author":null,"id":"source-e88a650e13deca6e179b","note":"\"over $1 billion\" claim","originalId":"src-i-april-recap-1b","published":{"precision":"month","text":"2025-04"},"publisher":"gumroad","title":"over $1 billion claim","type":"primary","url":"https://gumroad.gumroad.com/p/gumroad-april-recap-what-we-ve-shipped-7e74f120-3bf1-4a04-962a-abab84e1adaf"},{"author":null,"id":"source-80100d1a9c49a48a21f3","note":"82% artist share; ~$1b paid","originalId":"src-i-bandcamp-epic","published":{"precision":"day","text":"2022-03-02"},"publisher":"wayback machine","title":"82% artist share","type":"primary","url":"https://web.archive.org/web/20220803222433/https://blog.bandcamp.com/2022/03/02/bandcamp-is-joining-epic/"},{"author":null,"id":"source-f6621fb393e978069432","note":"profitable since 2012; $1.19b cumulative","originalId":"src-i-bandcamp-songtradr","published":{"precision":"month","text":"2023-10"},"publisher":"music business worldwide","title":"profitable since 2012","type":"reporting","url":"https://www.musicbusinessworldwide.com/songtradr-says-it-will-work-towards-a-fair-and-equitable-outcome-for-bandcamp/"},{"author":null,"id":"source-e0defef9cf98ba725ea6","note":"~$11m 2020 revenue, +85% yoy","originalId":"src-i-bi-2021-work","published":{"precision":"day","text":"2021-01-19"},"publisher":"business insider","title":"~$11m 2020 revenue, +85% yoy","type":"reporting","url":"https://www.businessinsider.com/sahil-lavingia-gumroad-no-full-time-employees-meetings-deadlines-2021-1"}]}
````
